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March 14, 2012

Kia Motors Posts 21.3 Percent Growth in February

Kia Motors has seen tremendous growth for the month of February, posting a global growth rate of 21.3 percent! Predominantly, the highest increase in sales is due to the Chinese market which posted a 42 percent gain and then North America at 36 percent.

Read more about Kia's global growth after the break.


Press Release
Kia Motors Posts 21.3 Percent Global Sales Growth in February


Kia Motors Corporation announced today its global sales figures (export sales, domestic sales and sales from overseas plants) for passenger cars, recreational vehicles (RVs) and commercial vehicles for February 2012, recording a total of 205,876 units sold.  This figure represents a year-on-year increase of 21.3%.

In February, Kia posted year-on-year sales increases in all regions of the world – 41.8% in China (38,007 units sold); 35.5% in North America (49,682 units sold); 30.6% in Europe* (38,703); 5.0% in general markets (39,472 units sold)*; and 2.5% in Kia’s home market of Korea (40,012 units sold).

Cumulatively, through the first two months of 2012, Kia’s global sales have increased by 12% year-on-year to reach 391,160 units. North America and Europe have experienced the highest cumulative gains to date in 2012 of 31.8% (88,973 units sold) and 31.8% (74,555 units sold), respectively.

Kia’s best selling model in overseas markets for the month of February was the B-segment Rio (known as ‘K2’ in China) with 37,146 units sold. The C-segment Cerato (known as ‘Forte’ in some markets) was the second best seller with 26,615 units delivered, while the Sportage compact CUV, D-segment Optima sedan and Sorento mid-size CUV followed with 25,011, 18,444 and 15,947 units sold, respectively.

Tae-Hyun (Thomas) Oh, Senior Executive Vice President & COO of Kia Motors Corporation, said, “We have posted extremely positive growth across the board, especially in our most strategic regions – China, North America and Europe. Speaking of Europe, the positive initial reactions to the world premiere of the all-new cee’d this week at the Geneva Motor Show are a promising indicator of the growing momentum for the Kia brand in the region.”

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