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August 22, 2014

Kia Pampanga, Kia Butuan Take On Global Space Identity


Personable, committed, and excellent– these are the basic tenets of Kia’s signature Power to Surprise  and Family-like Care service and throughout its many dealerships nationwide, this stands to be true.

Kia Pampanga turns 25

Celebrating its silver anniversary this month, the 25-year presence of Kia Pampanga continuously bears the Korean automaker giant’s mark of service excellence. Kia vehicle owners in Region 3, specifically from Angeles, Aurora, Bataan, Olongapo, Tarlac, and Zambales, have been enjoying world-class amenities and top-notch service thanks to the expert and capable hands of the Laus Group.

Laus Group is a long-time partner of Columbian Autocar Corporation (CAC), the exclusive distributor of Kia vehicles in the Philippines.

Led by its Chairman, Liberato “Levy” P. Laus, Kia Pampanga has earned numerous recognitions in and out of the region. In 2005, the facility won a Bronze Medal in the Kia Service Skills World Cup and two gold medals in the 2007 staging of the same event. Kia Pampanga, through its chief technician, also graced the international stage when it competed in the 2008 Kia International Skills World Cup in Korea as the sole Filipino representative.

With more than 1,700 square meters dedicated for an impressive showroom and equally capable service area, Kia Pampanga will remain steadfast on the road to ensuring customer satisfaction for years to come.

Kia Butuan follows global benchmark

Down south, Kia Butuan is also making waves this August as it reboots the facility and its newly-approved Kia Global Space Identity (GSI) distinction.

This upgrade on overall brand image found in Kia dealership facilities is referred to as GSI. It is essentially the universal standard for all Kia dealerships and Kia Butuan prides itself of having such amenities. As a GSI showroom, Kia Butuan has visual aesthetics consistent and unique to Kia Motors dealership all over the world.

Silvestre G. Osin, Jr., Kia Butuan principal, leads the re-launch ceremony today together with CAC executives Ginia R. Domingo, President; Hernando D. Ga̱ac, Jr., Vice President for Marketing; and Renato G. Velasquez, Sales Director, and Apollo R. Rosal, After-Sales Director. Kia vehicle owners hailing from Agusan del Norte, Agusan del Sur, Dinagat Islands, Surigao del Norte, Surigao del Sur, and the rest of CARAGA region can expect Family-like Care like no other as Kia Butuan opens a GSI-caliber dealership environment.

Kia Butuan is also a full 3S facility– Sales, Service, and Spare parts– and sits on more than a thousand square meters of showroom and service area.

Hernando D. Gañac, Jr., CAC Vice President for Marketing, spoke highly of the nationwide practice of Kia dealerships in guaranteeing Kia’s distinct style of servicing. “Kia maintains a high level of service philosophy that is based on trust and responsibility. Family-like Care, as we like to call it, is not only a worldwide Kia standard, but more so, a kind of service spirit that grows into a satisfying and productive relationship between Kia and our customers.”

Gañac adds, “Kia Pampanga and Kia Butuan are just two examples of how CAC and Kia stay true to this level of service. Rest assured that Kia, CAC, and our partner dealers all over the Philippines will work hard and work constantly to exceed your expectations, and of course, to surprise.”

Being excellent is not enough to warrant loyal and secure relationships with the public, Kia proves that being consistent and passionate are values that go hand-in-hand, too. With Kia Pampanga and Kia Butuan checking off all three and more, the public will find that family-like care is not hard to come by after all.

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