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June 7, 2016

Isuzu Sees Growth in Central Luzon; Holds Truck Fest in Clark


Through a diverse range of reliable, durable, and fuel-efficient truck models Isuzu Philippines Corporation (IPC) has addressed the requirements of various commercial establishments in the thriving locations of Central Luzon for decades now. Last June 2 to 4, IPC further strengthened this relationship with the region’s business community by holding the Isuzu Truck Fest – Clark.


As a leading assembler and seller of commercial vehicles and trucks, IPC at Isuzu Truck Fest – Clark will present a lineup of truck models that have been configured to serve varied applications, all of which capturing the show’s theme of “Trucks for Life.”

“For decades now Isuzu Philippines has fostered a mutually beneficial partnership with our customers in Central Luzon, and a clear indication of this is the Isuzu brand’s sustained popularity in this very important region. Central Luzon, and Pampanga in particular, represents a significant contribution to the national economy, and we in IPC are quite appreciative that the large portion of the region’s business populace continuously rely on the Isuzu brand when it comes to transportation requirements,” said IPC President Hajime Koso.

“Isuzu Truck Fest – Clark seeks to present even more innovative mobility solutions to the Central Luzon market,” he added.

At the show, 15 truck models made up these mobility solutions. Headlining the display are Isuzu’s C-Series and E-Series heavy-duty models that are renowned both globally and locally for their quality, durability and reliability. The C-Series is represented by the CYZ51M, which is configured as either a dump truck or a mixer. The E-Series arrives at the show as the EXZ51K tractor head and as the EXR51F fuel tanker. Another EXR51F comes with a 30,000 L trailer.

Exemplifying Isuzu’s medium-duty trucks are the FVM 10-door and gullwing van models, and the FRR aluminum van with side doors. Meanwhile, the versatility of Isuzu’s N-Series light-duty truck models, which have been the Philippines’ bestselling in the segment for more than 16 consecutive years, is demonstrated by an NKR71, an NPR85 dropside, an NHR Flexi Truck, an NPS with a Flexi Body, and an NPR that is configured as an aluminum van or as a refrigerated van. Another NHR unit is displayed as the I-Van, which can carry more passengers than any other similar shuttle van sold in the market.  

Besides demonstrating the multitude of possibilities that the various truck models offer to any commercial activity, they are also backed by Isuzu’s unmatched expertise in diesel technology. The wide availability of parts to support the vehicles’ operation for numerous years, and the competent service provided by a large network of dealerships, are also a couple of advantages that Isuzu truck models endow to customers.

“Isuzu truly values and appreciates the trust shown to us by our customers in Central Luzon. Rest assured that, in return, we will ensure that the products and services best suited to the requirements of the market get to them,” Koso said.

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