Hyundai Asia Resources, Inc. (HARI), the official distributor of Hyundai vehicles in the Philippines, brought together experts from the automotive industry and thought leaders from private businesses and multi-lateral organizations in a groundbreaking knowledge forum, dubbed the Hyundai Innovation Congress (iCON), aimed to generate a new culture of innovation in the industry.

Association of Vehicle Importers and Distributors (AVID) member Focus Ventures, Inc., which exclusively distributes, markets, and services top-of-segment Chinese brands King Long buses and vans and FAW commercial trucks in the Philippines, introduces King Long Max at the ICON Innovation in Mobility Expo.

Keeping in mind space and comfort, this light commercial vehicle is designed with an improved high-roof ceiling, a 2+1 seat arrangement, accessible back row, and increased luggage space that can accommodate up to 16 passengers and more baggage, sans crowding. The airy cabin design, robust power, entertainment features, and safety conveniences make King Long Max a reliable road companion for families, especially for long drives.

Photos by Ulysses Ang

Have you ever wondered how Hyundai has become one of the most innovative and revolutionary car brands in the world today? The secret is in its concept cars.

Always reinventing, always revolutionizing, Hyundai’s research and development (R&D) centers around the globe are constantly designing new concept cars or prototypes every year to benchmark its contemporary drives. While not all concept cars end being mass produced, many become test-beds or inspirations for new car designs and features that serve true to the purpose of improving automotive technology, and ultimately, our way of driving.

Like the inspired strokes of an artist, deliberate in every curve, and every element, the all-new Hyundai Azera is an automotive piece of art where every part, shape, composition and design is beautiful.  Authoritative and confident standing still and in motion, it brings in a new era of Hyundai in the premium sedan category and benchmarks another engineering feat in the automotive world.

Photo by Ulysses Ang

Innovation.  Individuality.  Inspiration.  Hyundai seems to evoke these words whenever the renowned automotive brand rolls out a new i-series model from its mobility innovation stable.  It wasn’t too long ago when the i-series models— top-billed by the i10 and i30--were introduced to the Philippine automotive scene.  Now, Hyundai gives the motoring public something new to look forward to, as it showcases another i-series model that further highlights Hyundai’s flair for distinctly European design. Make way for the Euro-chic i40.

Photo by Ulysses Ang

Technology never sleeps and as technology keeps advancing, many people on the lookout for a new car are thinking about investing on a hybrid, not only for the cutting-edge features, but mostly for fuel efficiency and better mileage. Many view the hybrid as the industry’s “Holy Grail” of-the-moment. As gas prices continue to rise and the clamor for the most economical cars surges, so do car manufacturers step up.

Photo by Ulysses Ang

The Association of Vehicle Importers and Distributors (AVID) once again convenes top minds from the government, business, and academe at the third Thought Leadership Forum (TLF) in partnership with the Department of Science and Technology (DOST).

Dubbed ICON (Innovation Congress), this year’s TLF is a milestone for AVID with its powerhouse events--the ICON forum on April 5 and the Innovation in Mobility Expo, which runs April 5-7, 2013 at The ICON on 32nd Avenue cor. 9th St., Bonifacio Global City, Taguig City. Admission to the Congress and Expo is free.

Allow Casey Hyun to inspire your imagination at the upcoming ICON (Innovation Congress), the 3rd Thought Leadership Forum of the Association of Vehicle Importers and Distributors (AVID), in partnership with the Department of Science and Technology (DOST).

As head of Hyundai’s design team, Mr. Hyun is credited for leading the team that developed, refined, and implemented the Fluidic Sculpture design philosophy, the concept that has given Hyundai an identity that sets it apart even at a glance.