GAC joins a prestigious roster of recognized industry leaders honored across key consumer categories, including Banking, Health Supplements, Communication Providers, General Retailers, and Beers. As this year’s Philippine accolades cover the retail and service sectors, GAC and Toyota were the automotive brands recognized at the event, with GAC receiving the “2026 Breakthrough Brand – Automotive” title.

Within the automotive category, Kantar Philippines data shows that in the first half of 2026, electrified vehicles (xEVs) accounted for 15.3 percent of new vehicle sales recorded by the Chamber of Automotive Manufacturers of the Philippines and the Truck Manufacturers Association (CAMPI-TMA). Meanwhile, Kantar Philippines’ April 2026 consumer survey reveals that 74 percent of respondents would consider purchasing an EV. As the market enters this new energy era, GAC is emerging as a trusted choice for Filipino families, backed by reliable quality, advanced electrification technology, and a comprehensive product lineup.

GAC Philippines’ recognition was primarily driven by its strong consumer connection, brand differentiation, market relevance, and future growth potential, marking a major milestone as the brand expands its presence throughout the nation.

Published annually, the Kantar BrandZ report is one of the world’s leading brand equity research systems, serving as the gold standard for brand valuation by combining verified financial data with massive consumer research, with this particular recognition celebrating achievements specifically within the Philippines. Rankings are determined objectively using Kantar’s Meaningful, Different, and Salient (MDS) framework to measure how well a brand meets consumer needs, stands out from competitors, and drives market impact.

Calvin Cheng, General Manager of GAC Philippines, stated, “Being named the 2026 Breakthrough Brand – Automotive reflects our rapid strides in the market and our commitment to empowering Filipinos with cutting-edge mobility technology through our new energy lineup.”

In early 2026, GAC Philippines completed a strategic reorganization as a wholly-owned local subsidiary under GAC International. Anchored by the “One GAC” philosophy unifying GAC Motor, Aion, and Hyptec under a single brand, the centralized operations now deliver streamlined sales, optimized aftersales support, and tighter nationwide dealer coordination.