Based on the joint report of the Chamber of Automotive Manufacturers of the Philippines, Inc. (CAMPI) and the Truck Manufacturers Association (TMA) plus available industry data, total automotive industry sales in February 2026 exceeded 37,700 units, higher than recorded sales of more than 35,000 the previous month.
Of the overall February 2026 sales, CAMPI and TMA members contributed a total of 35,842 units—a 6.4 percent increase from the organizations’ 33,696 units sold in January. However, this figure is 8.5 percent lower than February 2025’s 39,164.
For those who’re keen in math, the remaining balance of at least 1,858 vehicles come from non-CAMPI or TMA brands. According to sources, these include Chinese brands such as BYD and Geely. Both brands refuse to give an audited figure for their monthly sales figures.
Going back to properly audited figures from CAMPI-TMA members, commercial vehicles (CV) continue to drive sales accounting for 80.34 percent of all new vehicles sold (28,795 units). This is a 7.1 percent decline from February 2025. Meanwhile, passenger cars (PC) sold 7,047 units good for a 19.66 percent share. This is a 13.6 percent decline from the same month last year.
February 2026 New Vehicle Sales (vs February 2025)
“We experienced an expected drop in January, partly caused by the leaner supply as an effect of the strong buyer demand we saw in December,” said Atienza.
- Total Industry Sales – 35,842 units (-8.5 percent)
- Passenger Cars – 7,047 units (-13.6 percent)
- Commercial Vehicles – 28,795 units (-7.1 percent)
- Category I: Asian Utility Vehicles – 7,653 units (+14.5 percent)
- Category II: Light Commercial Vehicle – 20,284 units (-13.3 percent)
- Category III: Light-Duty Trucks & Buses – 509 units (-8.1 percent)
- Category IV: Medium-Duty Trucks & Buses – 311 units (+8.7 percent)
- Category V: Heavy-Duty Trucks & Buses – 38 units (-55.3 percent)
“We experienced an expected drop in January, partly caused by the leaner supply as an effect of the strong buyer demand we saw in December,” said Atienza.
Atienza also said that compared with January figures, February’s performance gives a more stable outlook and is a welcome development after the drop experienced by the market during the second half of last year.
However, CAMPI-TMA says that the middle east conflict is affecting how Filipino motorists choose and use their cars. Atienza said that CAMPI-TMA members have been expanding and diversifying their product lineups with energy efficient and electrified options, allowing them to offer a more economical option to customers.
This is clear in an ongoing trend in the growing customer preference for electrified vehicles month on month. In February, CAMPI-TMA members sold 3,098 electrified vehicles, 18.7 percent higher than the 2,610 units sold in January.
CAMPI-TMA February 2026 Electrified Vehicle Sales
- Total XEV: 3,098 units (+70.6 percent)
- Battery Electric Vehicles: 340 units (+79.9 percent)
- Plug-In Hybrid Vehicles: 279 units (+634.2 percent)
- Hybrid Electric Vehicles: 2,479 units (+56 percent)
Here’s the full per brand breakdown:
February 2026 New Vehicle Sales (Market Share)
- Toyota – 17,954 units (50.09%)
- Mitsubishi – 7,358 units (20.53%)
- Suzuki – 1,610 units (4.49%)
- Nissan – 1,554 units (4.34%)
- Ford – 1,335 units (3.72%)
- Honda – 1,318 units (3.68%)
- Isuzu – 1,160 units (3.24%)
- MG – 696 units (1.94%)
- Hyundai – 652 units (1.82%)
- Kia – 627 units (1.75%)
- Foton – 215 units (0.6%)
- Tesla – 210 units (0.59%)
- Hino – 158 units (0.44%)
- Jetour – 153 units (0.43%)
- Mazda – 126 units (0.35%)
- BMW – 124 units (0.35%)
- Chery – 122 units (0.34%)
- JMC – 112 units (0.31%)
- Omoda and Jaecoo – 84 units (0.23%)
- Fuso – 74 units (0.21%)
- Changan – 50 units (0.14%)
- BAIC – 42 units (0.12%)
- Subaru – 40 units (0.11%)
- Mercedes-Benz – 38 units (0.11%)
- Lynk & Co – 10 units (0.03%)
- Jaguar Land Rover – 6 units (0.02%)
- Hongqi – 4 units (0.01%)
- Ferrari – 3 units (0.01%)
- Columbian Motors – 0 units
- Man Trucks – 0 units
- Volkswagen Trucks & Buses – 0 units
- VinFast – 0 units
- Toyota – 13,384 units (-11.9%)
- Mitsubishi – 6,797 units (+22.6%)
- Nissan – 1,390 units (-25.8%)
- Ford – 1,327 units (-23.6%)
- Isuzu – 1,160 units (-22.8%)
- Suzuki – 836 units (-19.9%)
- Honda – 812 units (+20.1%)
- Hyundai – 641 units (-36%)
- Kia – 616 units (-10.1%)
- MG – 419 units (-9.1%)
- Toyota – 4,570 units (+36.8%)
- Suzuki – 774 units (+5.6%)
- Mitsubishi – 561 units (-78.7%)
- Honda – 506 units (-17.9%)
- MG – 277 units (-10.9%)
- Nissan – 164 units (-19.2%)
- BMW – 74 units (+4.2%)
- Mercedes-Benz – 36 units (-36.8%)
- Mazda – 21 units (-58%)
- Hyundai – 11 units
- Kia – 11 units (-66.7%)
- Toyota – 13,384 units (-11.9%)
- Mitsubishi – 6,797 units (+22.6%)
- Nissan – 1,390 units (-25.8%)
- Ford – 1,327 units (-23.6%)
- Isuzu – 1,160 units (-22.8%)
- Suzuki – 836 units (-19.9%)
- Honda – 812 units (+20.1%)
- Hyundai – 641 units (-36%)
- Kia – 616 units (-10.1%)
- MG – 419 units (-9.1%)
- Toyota – 1,583 units
- Ford – 377 units
- Honda – 182 units
- MG – 97 units
- Mazda – 56 units
- Kia – 56 units
- Hyundai – 31 units
- BAIC – 32 units
- Nissan – 49 units
- Chery – 13 units
- Subaru – 0 units
- Jetour – 100 units
- Chery – 61 units
- Omoda and Jaecoo – 40 units
- BMW – 36 units
- Changan – 29 units
- Mercedes-Benz – 7 units
- BAIC – 3 units
- Lynk & Co – 3 units
- Jaguar Land Rover – 0 units
- Tesla – 210 units
- Foton – 45 units
- Omoda and Jaecoo – 37 units
- BMW – 18 units
- Mercedes-Benz – 9 units
- Jetour – 7 units
- Ford – 6 units
- Nissan – 3 units
- Toyota – 1 unit
- Hyundai – 1 unit
- Lynk & Co – 1 unit
- Kia – 0 units
- Jaguar Land Rover – 0 units
- Changan – 0 units
Truly, the memes are spot-on. This is the year of the (fire) horse. Time to get them out of the stables. Sadly, 2026 isn't off to a galloping start for manufacturers.
ReplyDeleteIs it the right time now 5o buy electrified vehicles considering the sky high prices of fuel?
ReplyDelete"Is it the right time now 5o buy electrified vehicles considering the sky high prices of fuel?"
DeleteThis will probably win the prize for "Question of the Month for Mar. 2026" (judges still looking for an oil or an electric utility company to sponsor free fuel/electricity for life).
Its a neck and neck battle between Ford and Honda for February.
ReplyDeleteSadly, the author did not publish the 2026 YTD figures here to see the bigger picture.
ay Honda sold more than Isuzu??? Let's go power of dreams! :D Hopefully they can sustain or improve in the coming months
ReplyDelete