September 1, 2020

Download the First-Ever Hyundai x BTS Collaboration Song


K-pop supergroup and Hyundai global brand ambassadors BTS have released a new song, “Ioniq: I’m On It,” as a collaborative first with the Korean automaker. It’s a follow up to Hyundai’s brand launch of campaign of Ioniq, it’s newest dedicated EV brand.

The song is available for a free download (click here for MP3, OGG, WAV). The music video will then go up on Hyundai’s official YouTube channel on September 2, 11 AM Korean Standard Time (10 AM Philippine time).

The brand song “Ioniq: I’m On It” gives voice in line with Ioniq’s goal to offer customer-centric EV experiences centered on connected lifestyle solutions. The song’s lyrics—sung and rapped by BTS’s RM, Jin, SUGA, j-hope, Jimin, V, and Jung Kook—express feelings of discovery, curiosity, hope, creativity, and inspiration for the future, affirmed by the refrain ‘Ioniq takes me there.’ The music video will feature the Hyundai’s latest concept EV Prophecy unveiled in March.

As Hyundai Motor’s new dedicated EV brand, Ioniq reinforces the company’s commitment to clean mobility and reflects its ongoing transformation as a Smart Mobility Solution Provider. Under the new brand, Hyundai Motor plans to introduce three new dedicated EV models over the next four years with more innovative models to follow.

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