January 31, 2024

Toyota Breaks Global Sales Records With 11.2 Million Vehicles Sold In 2023


Toyota is once again the world’s top-selling automaker in 2023, selling a record 11.2 million vehicles. It finished ahead of the Volkswagen Group which sold 9.2 million vehicles with Hyundai Motor Group in third with 7.3 million vehicles sold.

The Japanese automaker’s tally, which combines sales for Toyota, Lexus, Daihatsu, and Hino brands, eclipsed its own previous record of 10.7 million units set in 2019, the year before it overtook Volkswagen.

Counting only Toyota and Lexus vehicles, its global volume sales totaled 10.3 million units—itself a record high—up 7.7 percent from 2022. In terms of markets, sales in Asia are flat due to economic downturns in Thailand, Vietnam, and Indonesia. The Philippines is actually a bright spot for the automaker with its 200,031-year-end tally.

The Philippines is one of Toyota’s largest markets in Asia ranking fourth, and third among Southeast Asian nations after Indonesia and Thailand. It’s also one of its largest in the world (11th largest) above Brazil, the United Kingdom, and South Africa.

Sales of its hybrid models also increased by 31.4 percent in 2023 to 3.4 million units. However, Toyota sold just 104,018 battery electric vehicles last year.

In terms of local production, Toyota managed to assemble 56,305 units at its Santa Rosa, Laguna assembly plant. Home to the Vios and Innova for the Philippine market, this figure is up 13.4 percent compared to 2022 and the highest it’s been since 2011.

13 comments:

  1. Toyota's focus on hybrid has paid off, after dominating hybrids they are now focusing on EV's.

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  2. Haters will always hate but the numbers speak for itself. Chinese car industry grew a lot because they practically own the Russian market where almost all left or scaled back. China is doing well in North Korea, Russia, Venezuela, Myanmar almost all peace loving nations

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  3. its a numbers game after all.

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  4. Meanwhile, toyota chairman, akio toyoda is extremely sorry, admitting that toyota is in deep scandal.. safety, recalls, rigged results, faked certifications , etc.
    Then people will say, at least they are responsible enough to admit. Yeah, joke's on you.

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    1. you can say all you want but in the end, people are gonna buy a Toyota whether you like it or not. so maybe go cry in a corner?

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    2. Buyers are now more cautious on Daihatsu made cars.

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  5. I'd rather be toyota with all of the troubles than others who will have the trouble to even exist as a company in a few years. Yes you are tight the joke is on toyota for being on top

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    1. On top of the scandal and recalls. Duping people here and there..

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  6. Sales of Toyota globally is expected to go down due to back and forth scandals of the group
    Better buy vehicles made by Mitsubishi,Nissan,Honda,BYD,Geely,GAC and others

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    1. Your dreaming...sales will further increase as car buyers knew that its the best time to buy a toyota bcoz defects has been discovered and CORRECTED. EV's will also add to sales figures.

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    2. It took toyota 30 years to discover its defects. It will take another 30 years to correct them. Toyota is abandoning their EV developments in case you dont know.

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    3. Google toyota latest push on EV on respectable website - reuters, nikkei asia and not on tiktok or shoddy unreliable websites.

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  7. Ha ha ha toyota abandoning EV??? your dreaming while you are awake. Just google it, google could be your friend.

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