Has BYD Cars Philippines finally solved its stock issue? With more Filipinos switching to electrified mobility, the Chinese car brand, distributed by ACMobility, has been hit with supply constraints for the past few months.
In fact, our very own multimedia editor was the subject of a two-month long wait (and a moving and rather ambiguous release date) before he got his hands on a personal BYD Seagull a couple of days back. This necessitated not only a nudge to ACMobility, but a switch of dealership as well (hat tip to BYD Cars Manila Bay). Sadly, he was not able to escape the recent price increase.
Well, it looks like BYD Cars Philippines is putting that all behind them with this piece of news. It has managed to deploy the country’s first BYD Sealion 5 DM-i taxi fleet.
The turnover of 20 identical white BYD Sealion 5 DM-I units was done to Highland Transport Service Cooperative (HTSC) in Northern Luzon. Together with its dealer partner, SEAelectric, it marks the start of mobility modernization in the La Trinidad and Cordillera region.
The BYD Sealion 5 DM-i delivers electric-first performance and efficiency powered by BYD’s Super DM-i technology, offering extended driving range and optimized fuel consumption for daily transport operations across the varied terrain of La Trinidad and Cordillera region.
The new fleet is expected to reduce operating costs for drivers while delivering a quieter, more comfortable, and more sustainable commuting experience for passengers. For HTSC, the deployment supports its ongoing re-fleeting program aimed at modernizing transport services and improving long-term operational efficiency.
“At BYD Cars Philippines, we are focused on advancing clean energy solutions and supporting the transition toward more responsible and greener transportation. The deployment of the first BYD Sealion 5 DM-i taxi fleet in the La Trinidad and Cordillera region highlights how it delivers an innovative, efficient, and cost-effective solution that performs well beyond city roads, supporting operators navigating the varied terrain of Benguet and surrounding areas,” said Bob Palanca, Managing Director of BYD Cars Philippines.
What many believe, myself included, is that the shortage of BYD vehicles was intentional, and or artificial. Note that there were many BYD vehicles parked in previously empty lots, and warehouses along NLEX & SLEX which were clearly visible form the expressways especially if one was just a passenger in a vehicle.
ReplyDeleteWhat were the motives for such alleged "shortage"?
1) Plans to increase the price, or decrease the discounts on their vehicles (note that other Chinese brands had already effectively increased the prices of vehicles).
2) Effectively force those who had reserved BYD eMAX 9's to get the much less in demand Denza D9's which were about P1M more than their BYD counterparts. The D9's were less value for money propositions, but provided much higher profit margins.
3) Allow BYD opportunities to set up a proper After Sales Service in most of their popular outlets (it is not known if this was actually done
to the benefit of us who were already BYD owners).
There may be a few more reasons, but they are less important.
Of course anyone aligned with BYD will contest the above, but for many companies the above is likely considered standard business practice and would not be bothered doing the same.
Anyone who took Business 101 would understand what's going on here.
Byd Ph increases the price of Shark Pick Up by 320k and SL6 by 50k
DeleteThat’s Ayala
ReplyDeleteis byd a member of campi or avid? what are the other brands in avid?
ReplyDeleteAVID. Basically brands that don't declare sales like: Chevy, Volvo, PGA Cars (Audi, Porsche, etc), Autohub.
DeleteMeanwhile Geely EX5 Emi Max has a price now of 1.398m net of 70k discount. Undercutting BYD’s SL6 by whooping 200k
ReplyDeleteIt was an artificial shortage to begin with. Prior to their "OS scenario," they had already announced an upcoming price increase across their entire product lineup. From a business perspective (especially on the dealers' side), it was only logical for them to capitalize on inventory profit and gains from the scheduled price adjustment.
ReplyDelete