Hariphil Asia Resources, Inc. (HARI), the official distributor of Chevrolet in the Philippines, celebrated its top-performing dealerships at the first-ever “The Chevys” Dealer Awards.
Chevrolet Alabang took home the 2024 Grand Dealer Network Champion award for exceptional performance across all operational aspects. Newcomer Chevrolet CamSur also made a remarkable debut, earning the Rookie of the Year award and multiple citations for excellence.
The awards, which celebrated excellence in the key business areas of Sales, Service, Parts, Customer Relations, and Dealer Management, shows HARI’s commitment to strengthen its partnership with its dealer network.
“The Chevys is our way of honoring the hard work of the teams that embody our core values of innovation, quality, and unwavering focus on the customer,” said Ms. Maria Fe Perez-Agudo, Vice Chairman, President and CEO of HARI. “We are not only awarding trophies; we celebrate together as the vibrant community that builds lasting relationships with our customers and turns every Chevy drive into a memorable experience.”
The event was graced by top executives from General Motors Asia Pacific, led by Mr. Hector Villarreal, President and Managing Director and Mr. Marc Ebolo, Managing Director for Southeast Asia and Asia Pacific Sales Operations, highlighting the importance of the Philippine market. They were joined by the HARI leadership team, led by Chairperson Mr. Richard L. Lee, Vice Chair, President and CEO Ms. Maria Fe Perez-Agudo and Director, Treasurer, and CFO, Mr. Ladislao Avila Jr.
Major awardees of the night included:
Chevrolet Alabang which took home top honors including:
- 2024 Dealer Network Grand Champion
- 2024 Top Sales Performance Champion
- 2024 Rookie of the Year (Overall)
- 2024 Rookie of the Year (Sales)
- 2024 Best in CRM Operations
- 2024 Best Facility
- 2024 Top Sales in New Models
- 2024 Sales Performance – Runner-Up
- 2024 Top Sales in Asian Models

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