Thursday, November 12, 2015
Audi Philippines Launches Third Generation Audi TT (w/ Specs)
Ever since the first-generation model, the Audi TT has always pushed the envelope in design and technology for the brand with four rings. The daring lines and cutting-edge engineering has always served as a barometer of technology which eventually trickles to the rest of the Audi line-up. The third-generation model, just launched by Audi Philippines, continues that tradition by offering an unforgettable mix of emotion, dynamism, and the high-tech.
The strictly geometrical, formally cohesive shape has always been a trademark of the TT’s design and for the third-generation model, Audi mixes this familiar silhouette with one that’s dynamic as it is diverse. The front-end is dominated by horizontal lines making it look wider and lower than ever before. The Singleframe grille is much broader and flatter with a powerful line dividing it into two zones. Starting in the top corners of the grille, sharp contours run in a V across the hood which bears the four Audi rings—a similar design cue found on the R8 high-performance sports car. The air intakes feature struts that direct part of the flow away from the front to the flanks.
Flanking the grille are new complex 3D design headlights with standard xenon illumination on the base models. Full LED illumination is standard on the S Line package while the pioneering Audi Matrix LED technology is optional. The Audi Matrix LED not only has an unmistakable contour created by a separating strip in the headlights, but offer unparalleled clarity at night thanks to 12 controllable individual LEDs. At the same time, the Audi Matrix LED offers another innovation: dynamic turn signals which sequentially lights up in the direction of the driver’s steering. Together with the LED headlights, the TT’s rear LED tail lights also offer the same dynamic turn signals.
Despite the modern design cues, the third-generation TT keeps close to the styling elements that have defined the model since the first-generation. The broad wheel arches, the circular fuel cap with socket screws, the wide rear quarter, and the pop-up rear spoiler all hark back to the original model. Dimensionally, it’s kept pretty close to the second-generation model except it sports a longer wheelbase and shorter overhangs.
An optional S Line exterior package makes the design of the bumpers, air intakes, Singleframe grille, sills, and rear diffuser all sportier while offering an even more dynamic appearance with 18-inch alloy wheels and a lower ride height.
Inside, Audi designers have taken a “less is more” approach by underscoring the TT’s lightness and sportiness. Two ingenious design elements make the cockpit impressively slender. First, the instrument cluster and MMI screen have been combined to form a central digital unit called the Audi Virtual Cockpit. In addition, the air conditioning controls have migrated directly to the air vents from their typical position.
The operating concept of the TT is focused on the driver. First up, instead of conventional analog displays, the TT’s high-resolution 12.3-inch TFT screen serves up a fully digital instrument cluster with crisp animations and precise graphics. Drivers can also choose two display modes depending on this preference. At the same time, the MMI interface itself has been revised. Two toggle switches activate the navigation, telephone, radio, and media menus which are supplemented by two buttons located on both sides of the rotary dial. The rotary dial itself recognizes handwriting and can be used to enter names in a phonebook.
For its Philippine launch, the Audi TT is available with a sole powertrain configuration: the 2.0-liter TFSI with 230 horsepower and 370 Nm of torque. Using various modern technologies such as an indirect injection supplementing the direct injection system, the Audi Valvelift System, and turbocharging, the Audi TT 2.0 TFSI can go from 0 to 100 km/h in just 5.9 seconds and to a governed top speed of 250 km/h.
Keeping all the power planted, the TT benefits from a lightweight suspension with front MacPherson Struts and rear four-link struts. The progressive steering—so called because the steering ratio becomes more direct as the steering is turned—makes for a more agile feel and adds precision when barreling through a winding country road. The Audi Drive Select, a system controlling engine response, transmission characteristics, and steering assistance, is standard on the TT.
All versions of the new Audi TT come with a generous range of standard equipment. Alongside those features already mentioned above, the MMI radio and the electromechanical parking brake deserve a special mention. The options list include—alongside the S Sport Seat with numerous leather and trim variants—the convenience key, hold assist, high-beam assist, the LED interior lighting package, front seat heating, and the storage and luggage compartment package. And for entertainment, customers can choose from various options. The connectivity package boasts of a touchpad called MMI Touch. At the top of the range is the MMI Navigation Plus with its large flash memory, two card readers, Bluetooth interface, and voice control system.
For more information on the all-new Audi TT including pricing, contact +63917-813-9064 or visit any of the Audi showrooms in Greenhills, Global City, and Alabang.