Thursday, February 23, 2017
Prestone Celebrates 90th Anniversary
True to their promise of protecting automobiles and motorists, Prestone has reached another milestone in their journey of providing trusted, proven, and quality car care solutions.
Upon entry in the industry in 1927, Prestone immediately drove its way to the introduction of the first non-flammable Prestone Ethylene Glycol Antifreeze which keeps engines safe from freezing during winter driving.
The Antifreeze Solution propelled the brand to greater heights with Prestone sealing partnerships with giant car manufacturers, Ford, GM, and Chrysler, as they installed the mixture into their new vehicles.
With their proven care solutions for automobiles, Prestone partnered with local fleet customers Mitsubishi Motors Philippines, Victory Liner, and Toyota Forklifts Philippines. The brand has also inked another remarkable venture with Rapide, the largest auto repair network in the Philippines, marking Prestone as the brand of choice.
Not only has Prestone revolutionized in caring for automobiles, it has also established itself as a partner of motorists in ensuring safe travels. One of the brand's products, Prestone Brake Fluid, is highly lauded and selected over the competition due to its stellar performance and guaranteed promise.
Now on its 90th year in the business of protecting vehicles and motorists, Prestone keeps fueling the passion for automobiles. With the brand's continuous developments and breakthroughs in the industry, Prestone holds its ground as the leader in innovative and world-class automotive formulas laps ahead the competition.
Having unparalleled success with 90 years in the automotive industry, Prestone celebrates with their consumers and partners in mind as told by Prestone Brand Manager, Monique Gonzales:“It will be a year-long celebration for Prestone and our consumers. They can catch us on car shows nationwide. We will also be launching the Anak ng Mekaniko Scholarship Program to give back to our silent partners in protecting cars for the last 90 Years – the mechanics. We have innovations lined up that they can watch out for, in our dedication to provide new solutions for worry-free vehicle performance.”
Prestone’s 90th Anniversary was capped off with a Grand Gathering last 21st of February at the MOA Music Hall.
Clorox Philippines is engaged in the business of manufacturing, marketing, selling, and distributing Prestone Brake Fluid, Coolant, and other functional fluids in the country.