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Friday, January 16, 2015

Kia Global Sales Grow 5.9 Percent in 2014


Kia Motors Corporation announced its 2014 full-year global sales figures (export sales, domestic sales and sales from overseas plants) for passenger cars, recreational vehicles (RVs) and commercial vehicles, recording a total of 2,907,757 units sold. This figure represents a 5.9% cumulative year-on-year increase compared to 2013.

In 2014, Kia posted a year-on-year sale increase in China, North America, Asia and the Pacific, and Korea, the biggest growth being in China at 17.5 percent. Meanwhile, 2014 sales in Europe experienced a slight drop of 0.1 percent year-on-year.

For the month of December 2014, global sales of Kia vehicles grew by 20.7% with all major regions experiencing year-on-year growth.

Kia’s bestselling model in overseas markets during 2014 was the B-segment Rio (known as ‘K2’ in China) with 491,613 units sold. The C-segment Cerato (known as ‘Forte’ or ‘K3’ in some markets) was the second best seller with 432,420 units delivered, while the Sportage compact CUV, Optima D-segment sedan and Soul urban crossover followed with 416,856, 300,685 and 194,572 units sold, respectively.

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