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October 17, 2013

Rolls-Royce Motor Cars Celebrates Manila Inauguration

The Rolls-Royce Motor Cars CEO, Mr Torsten Müller-Ötvös, today officially inaugurated Rolls-Royce Motor Cars Manila. Appointed in June this year, the new authorized dealership will host customers in a temporary facility in Global City until a new showroom is opened next year.

For his first visit to the Philippines, Mr Müller-Ötvös was accompanied by Director of Sales and Marketing, Mr Jolyon Nash; Director of Global Communications, Mr Richard Carter; Regional Director for Asia Pacific, Mr Paul Harris and General Manager for Emerging Markets - Asia, Mr Herfried Hasenoehrl. Mr Willy Tee Ten, President, Rolls-Royce Motor Cars Manila and Mr Mike Cua, Senior Vice President, were delighted to receive the global team in celebrating the opening of their first facility.

Mr Müller-Ötvös said, “I am delighted to celebrate the inauguration of Rolls-Royce Motor Cars Manila in person. The arrival of Rolls-Royce in the Philippines signifies our belief in this country’s economy and demonstrates the desire from our discerning customers in this region for the ultimate in super-luxury. Rolls-Royce Motor Cars has been well received since the dealership appointment in June and we are pleased to display in the new facility the first Phantom Series II Extended Wheelbase in the country.”

Mr Willy Tee Ten said, “We have opened our first operational space where our customers can design their very own, unique Rolls-Royce motor car. Commissioning a Rolls-Royce takes time and consideration and we’re pleased to have this space to engage with our customers. I’m delighted that the global team of directors from the Home of Rolls-Royce at Goodwood in Great Britain flew to Manila specially to celebrate this occasion with us.”

Asia-Pacific expansion 

The appointment and inauguration of the authorized importer-dealer in Manila is part of Rolls-Royce Motor Cars’ expansion plan in the Asia-Pacific region.

A new showroom in Osaka, Japan was recently opened, adding to existing bases in Tokyo and Yokohama. A Boutique showroom was opened in a luxury shopping district of Bangkok, Thailand, adding to a double-storey showroom in the city. Taichung in West Taiwan is the new home for a second Rolls-Royce showroom in the Taiwanese market, adding to one already in Taipei. Rolls-Royce Motor Cars has also established an official presence in Vietnam (Hanoi), Western Australia (Perth), and South East Australia (Queensland). Showrooms in Ahmedabad and Chandigarh (India) have also recently opened, adding to Mumbai, New Delhi and Hyderabad.

With the appointment of Rolls-Royce Motor Cars Manila, the company is represented in 23 cities across the Asia Pacific region outside of China.

Rolls-Royce Motor Cars

This year, Rolls-Royce Motor Cars celebrates its 10th anniversary at its Goodwood-based manufacturing plant in Great Britain. The first Phantom was presented to its owner at one minute past midnight on 1 January 2003. The company recently expanded ‘the Home of Rolls-Royce’ to help meet increasing global demand for highly personalized Ghost and Phantom models.

Strong sales growth was reported in many regions, with notable results seen in the Middle East (up 26%), Mainland Europe (up 21%) and Asia Pacific (up 18%).

The company’s portfolio includes the pinnacle Phantom family products (Phantom, Phantom Extended Wheelbase, Phantom Drophead Coupé and Phantom Coupé) and the Ghost family (Ghost and Ghost Extended Wheelbase). Its latest model, the two-door Wraith, was unveiled in March at the Geneva Motor Show to worldwide acclaim.

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