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September 12, 2013

Toyota Motor Philippines Announces New Vios Sales Record

According to the most recent CAMPI report, the best-selling vehicle in the Philippines has once again set its new sales record last August 2013. Since its introduction a decade ago, the Toyota Vios attained its highest sales volume registering 2,125 units in a single month compared to its previous highest sales posted in December 2012 of 1,760 units.

In a statement TMP President Michinobu Sugata said “Having to reach this number of units sold in one month can be attributed to the trust that the customers have shown towards the Full Model Change Vios. On top of its already known quality features, this new model embodies excitement in every angle making it a car that is fun-to-drive for everyone.”

Aside from the Vios, other Toyota models also performed well in August. The Toyota Innova sold a total of 1,129 units making it the highest selling Commercial Vehicle model last month.  While the Camry, Corolla Altis, Hiace and the Hilux continue to be the best-selling vehicles in their respective segments. All in all, Toyota posted a total of 6,007 units sold grabbing 43.8% share of the market (YTD of 40.3%).  2,491 units accounted for the sales of its Passenger Cars while 3, 516 units from Commercial Vehicles. With such strong performance, the no.1 automotive company in the country remains to be on track for its 12 consecutive Triple Crown Title.

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