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June 8, 2015

Chevrolet Philippines Expands to Ilocos Norte

The Covenant Car Company, Incorporated (TCCCI), the official distributor of Chevrolet Cars in the Philippines, continues to boost its presence in the Northern parts of Luzon with the ground breaking ceremony of Chevrolet Ilocos Norte last April 24, 2015. As one of the fastest economic and commercial growth municipality of Region I, the Ilocos province is expected to be a substantial market for Chevrolet.

“Chevrolet Philippines is very pleased that the Laus Auto Group continues to support our goal to grow Chevrolet's clientele base in the country. Expanding our dealer network through Chevrolet Ilocos Norte is a step towards our commitment to reach out to more people in the northern parts of the country and pave the way for an even bigger and stronger Chevy community,” said Atty. Albert Arcilla, President and Managing Director of Chevrolet Philippines.

Chevrolet Ilocos Norte, owned by the Laus Auto Group, is spearheaded by its Chairman, Mr. Levy Laus. Ilocos Norte marks the 3rd dealership under the management of the company, following Chevrolet Pampanga and Chevrolet Dagupan. “We have witnessed Chevrolet Philippines’ remarkable growth over the last 5 years and feel privileged to have been part of the rapidly expanding ‘Bowtie’ family. With our shared passion for the brand, the Laus Auto Group is one with TCCCI in providing the holistic Chevrolet customer service experience to the residents of the Ilocos region,” noted Ms. Carissa Laus-Manalili, Executive Director of the Laus Auto Group Inc.

The ground breaking ceremony was attended by TCCCI executives headed by its Senior Vice President and Director for Aftersales Services, Ms. Rose M. Dimalanta; Vice President and Director for Corporate Building and Administration Services, Ms. Divina O. Soria; Manager for Infrastructure Development, Mr. Jun San Miguel; Manager for Chevrolet Academy, Ms. Louise C. Arnaldo;  and the Senior Supervisor for Business Development Services, Mr. Christopher David Yu,  joining the Laus Auto Group management for the celebration.

The new dealership will reside in a 1,400 sqm lot area with a dealership facility that will cover 1,100 sqm. Chevrolet Ilocos Norte will be able to accommodate 4 to 6 car displays, 6 service work bays and a modern customer-focused lounge. Chevrolet Ilocos Norte is set to open towards the last quarter of the year and is expected to serve the surrounding business and residential markets of the entire northwest coast of Luzon and the Cordillera region.

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