|Photos by Ulysses Ang and Ford Press|
Ford continues its product-led transformation with the ASEAN launch of the all-new Everest at the Bangkok International Motor Show. Shown side-by-side with the new Ranger which was unveiled a day earlier, the production version of the all-new Everest is the product of Ford’s intensified customer study to give potential buyers everything they would want in a mid-sized SUV.
“With the all-new Ford Everest, we’re further strengthening our showroom lineup across ASEAN markets with a fully-capable and competitive premium SUV that works equally well as a comfortable and refined family vehicle or taking on the roughest terrains of Southeast Asia,” says Matt Bradley, President, Ford ASEAN.
The Everest is a completely new vehicle built from the ground up to host first-in-class features that provide unmatched value in its segment. The Everest is torture-tested in some of the world’s most inhospitable environments. Riding on an all-new ladder-on-frame platform that provides exceptional torsional strength, the Everest has an intelligent four-wheel drive system, an active transfer case with Torque on Demand, and the Terrain Management System. It’s a go-anywhere, do-anything SUV with a 225-mm ground clearance, 800-mm water wading depth, and, a generous 29-degree approach and 25-degree departure angle.
As rugged as it is, Ford has designed the all-new Everest to be as refined and comfortable on-road. It uses a front double wishbone and a rear coil spring suspension fitted with a class-exclusive Watt’s Linkage that eliminates unwanted pitch during cornering. Top-of-the-line models receive 265/50R20 Goodyear EfficientGrip SUV tires giving it unparalleled agility and predictable handling. In addition, it comes with a full suite of safety equipment including Curve Control (reduces engine torque steer during hard cornering), Hill Launch Assist, Roll Stability Control, Electronic Stability Control, Blind Spot Information System with Cross Traffic Alert, and even seven airbags. The Everest also debuts another segment-first: Active Park Assist which allows it to park into parallel parking spaces automatically.
The 2015 Everest carries Ford’s newest design DNA. Front and center is the inverted trapezoidal grille with chiseled projector headlamps complete with daytime LED daytime running lights flanking it. This is echoed at the back with LED tail lamps with a horizontal chrome garnish. Integrated front and rear bumper overriders add an unmistakable presence while aerodynamic elements such as rear quarter “kickers” and spoiler achieves a class-leading 0.389 co-efficient of drag.
Underneath the engine bay, the Everest’s engine line-up has finally been revealed. Like the new Ranger, it’s powered by the Duratorq family available in both 2.2-liter 4-cylinder and 3.2-liter 5-cylinder configurations. The 2.2-liter 4-cylinder variant develops a healthy 158 horsepower and 385 Nm of torque, while the 3.2-liter tops out at 197 horsepower and 470 Nm of torque. The sole transmission of choice is a 6-speed automatic with Select Shift. Ford’s EPAS or Electric Power Assisted Steering makes its debut as well. This technology cuts down fuel consumption, reduces maintenance cost, and allows for more precise steering at any speed.
Inside, it features a modern and refined interior with a horizontal design theme. It has 30 cleverly designed storage spaces as well as a fold-flat second and third row. The third row, folds down automatically, with just the push of a button. With the second and third rows folded flat, the Everest can swallow 2,010 liters of cargo space as well as a maximum payload of 750 kilograms. Other luxury features include a panoramic sunroof and a power tailgate. In terms of connectivity, it gets SYNC 2, a 10-speaker sound system, Active Noise Cancellation, and various 12-volt outlets scattered in the interior.
Ford is already accepting reservations of the all-new Everest in Thailand with the following prices: 2.2 Titanium 4x2: 1,269,000 Baht (~P 1,751,220.00), 3.2 Titanium 4x4: 1,459,000 Baht (~P 2,013,420.00), and 3.2 Titanium+ 4x4 1,599,000 Baht (~P 2,206,620.00). Given how Ford closely resembles their pricing with our ASEAN neighbor, it can be assumed that the all-new Everest will be pegged somewhere in the region of P 1,739,000 (2.2 Titanium 4x2), P 1,999,000 (3.2 Titanium 4x4), and P 2,189,000 (3.2 Titanium+ 4x4). These certainly represent a sizeable increase in Everest prices across the line, but given the amount of class-leading technology built into it, it’s well worth it. Plus, the Philippines might see a slightly lower retail price compared to Thailand because Ford also sells another premium mid-sized SUV, the Explorer.
The all-new Ford Everest is set to become the new standard in the mid-sized SUV segment and is a showcase of Ford’s global design and engineering expertise. It will deliver an experience that’s far beyond customer expectations. The all-new Ford Everest will be manufactured at the Auto Alliance Thailand (AAT) plant in Rayong. Sale for the Thai market starts in the third quarter of 2015. Philippine sales are expected to commence at around the same time.