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March 2, 2014

UPDATED: Volvo Reveals Third of Three New Concepts, the Concept Estate (w/ Video)

UPDATE: Volvo Philippines has also provided us a video of the Concept Estate in action. See it after the break.

Volvo is finally revealing its third of three concept cars built on the company’s new Scalable Product Architecture—the Concept Estate at the 2014 Geneva Motor Show. But aside from showing off how their future products might look, the Concept Estate also shows Volvo’s new interior design—one that focuses on simplicity.

On the outside, the Concept Estate is basically the Concept Coupe but with a shooting brake rear end. It has the same almost upright Volvo grille with the three-dimensional chrome inserts, and the T-shaped daytime LED lights. At the back, it’s unmistakably Volvo.

Inside though is where the Volvo Concept Estate becomes truly interesting. Built with the inspiration of Swedish design and architecture, the Volvo Concept Estate features a large touch screen interface that replaces all buttons and controls except for a few crucial ones. This also interacts seamlessly with the digital instrument cluster. Occupants in all four seats are embraced by orange seat belts, and the exclusive, woven wool carpets from the Swedish designer Kasthall have the same deep accent color. The crystal gear leaver from Orrefors/Kosta Boda also has an orange glow, while the checkered black and white wool textile on the headliner and rear sides of the front seats adds playfulness to the ‘room’.

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