Showing posts with label Toyota 86. Show all posts
Showing posts with label Toyota 86. Show all posts
May 25, 2012
Toyota Motor Philippines Launches "86 Sightings" Marketing Campaign
Toyota Motor Philippines, in what could be the best guerrilla marketing move, has launched the Toyota "86 Sightings" to mark the upcoming launch of the 86 sports coupe in June (we'll be there on June 18-19 for the media track day). If you want to see the 86 in the flesh a full month before we'll get to drive one, the schedule is located after the break.
Filed Under:
Car Launch,
News,
Sports Car,
Toyota 86
April 9, 2012
Toyota 86 Appears in Toyota Thai Website, Priced Ridiculously
While trying to search for information about the upcoming April launch of the Toyota Camry, we happened to stumble on a little nugget of information in Toyota's official Thailand Website: the Toyota 86 is now available for order in the Kingdom of Thailand. Of course, this just means that the reality of seeing an 86 on the roads of Manila is slowly becoming a reality.
Unfortunately for us, it seems that Toyota Thailand didn't get the memo with regards to the Toyota 86's aggressive pricing strategy. In the US, a similar Subaru BRZ / Scion FR-S can be yours for just a little over US$ 25,000 (~ P 1,075,000). However, in Thailand, the Toyota 86 starts at a whopping THB 2,490,000 which translates to over P 3,400,000! If this is any indication to the 86's Philippine pricing, we have an advice for Toyota: don't bring it in! Sorry Toyota, but ou'll probably have better luck selling a Prius or two at a million bucks less.
Source: Toyota Thailand
Filed Under:
Car Launch,
Rumors,
Sports Car,
Toyota 86
December 7, 2011
Toyota and Subaru Confirm 86 and BRZ Plans for Philippines
In two separate announcements, both Toyota Motor Philippines (TMP) and Motor Image Pilipinas (MI) have announced that the Toyota 86 and the Subaru BRZ will be made available to Philippine car enthusiasts.
TMP, the Philippine office of Toyota Motor Corporation has announced that the Toyota 86 (or in Europe, the GT 86) will be launched in the Philippine market. In an interview held at the sidelines of the 2011 Tokyo Motor Show, Toyota Motor Philippines President Michinobu Sugata was quoted as saying, "We are launching the Toyota 86 in the Philippines quite soon."
Speaking in a non-committal manner, another Toyota Motor Philippines executive said that the Toyota 86 is slated for a mid-2012 launch with a price tag of no more than P 2-million.
On the other hand, MI has confirmed that the Subaru version of the two-door sports coupe, the BRZ will be on sale in the Philippines by mid-2012.
This just means that both the Subaru BRZ and the Toyota 86 will be made available at roughly the same time. This equates to more choices to car enthusiasts in the country. We can't wait!
Filed Under:
Rumors,
Sports Car,
Subaru BRZ,
Tokyo Motor Show,
Toyota 86
November 28, 2011
Toyota Reveals GT 86 Sports Car
Photos courtesy of Toyota Press |
It has also been revealed that the car will be dropping the "FT" moniker for something much simpler: "86". Yes, that's right--the car will be called the Toyota 86. However, for Europe, the two-seater will be called Toyota GT 86. Of course, depending on where you are, the 86 will be called by different names. In the US, it will be known as a Scion FR-S.
Filed Under:
Car Launch,
News,
Sports Car,
Tokyo Motor Show,
Toyota 86
Subscribe to:
Posts (Atom)