Sunday, July 28, 2013

Toyota to Showcase Concept Cars at The World of Toyota Motorshow on August 10-18


This August 2013, the no. 1 automotive brand in the country, Toyota Motor Philippines (TMP) will bring in two concept cars to the Philippines. These vehicles that will give us a glimpse of how cars will be in the near future will be exhibited at The World of Toyota Motorshow on August 10 – 18 at the World Trade Center, Pasay City. Toyota’s FCV-R and Lexus’s LF-LC exude the brand’s new design philosophy and technology of cars in the future.

Toyota’s Fuel-Cell Vehicle Reality and Revolution (FCV-R) is a dedicated concept model that is highly practical. Marking its next step towards mass production sometime in 2015, this mid-size family FCV runs on hydrogen and does not emit emission gas or CO2 but only water vapor.  Overall, the FCV-R combines breakthrough innovation with ergonomic practicality and futuristic styling. Mirroring Toyota’s new family design, both the front and rear styling exposes a “W” theme, signifying the fuel cell cooling system.

On the other hand, Lexus will showcase its Future-Luxury Coupe (LF-LC) that was first revealed in Detroit, Michigan at the North American International Auto Show.

The LF-LC shows off the brand's signature spindle-shaped grille supported by a front-engine and rear-wheel drive drivetrain layout. Furthermore, the vehicle’s interior displays the latest advanced technology with natural forms and shapes to create a driver-focused synergy of form and function. All these are powered by the latest Advanced Lexus Hybrid Drive that delivers driving performance and fuel efficiency.

All in all, the FCV-R and the LF-LC shape Toyota’s future in mobility. Moreover, this rare opportunity to view these concept cars will give visitors a chance to envision the brand’s new design language and technology that promises to be consistent in all upcoming Toyota vehicles. As the brand moves forward after 25 years in the Philippines, Toyota remains to be committed in creating quality vehicles and ultimately satisfied customers.

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