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Friday, February 25, 2022

Carousell PH Bullish On Classified Ads Business In 2022


With the pandemic crisis accelerating the expansion of the e-commerce and online classified ads landscape, Carousell Philippines looks forward to 2022 with an optimistic and bullish perspective.

The fast-growing online buy-and-sell platform which closed 2021 with a USD 100 million investment from STIC Investments, a leading Korean private equity that invests across Asia, and the acquisition of Ox Street, one of the leading end-to-end marketplaces for authenticated sneakers and streetwear in Southeast Asia, is all set to create innovations to strengthen Carousell Philippines’ proposition for 2022.

“The pandemic has provided customers with access to a significant variety of products from the convenience and safety of their homes. We see this shift as an opportunity and inspiration not only to make Carousell even better but most importantly, to serve Filipino customers better,” said Carousell Philippines’ new General Manager Djon Nacario, who discussed the upcoming plans, innovations, business prospects, and directions of Carousell for the year.

In the field of automotive classifieds, Carousell has over 6,000 cars listed on its platform as of February 2022. Djon also expounded on Carousell’s recent tie-up with Premium Warranty Services Philippines, Inc. (PWSPI), the premier provider of used vehicle inspection and warranty services in the country, to launch the Carousell Autos Inspected and Warranty program which is designed to provide buyers of second-hand cars confidence and peace of mind when searching for vehicles in the Carousell platform.

“We recognize that knowing the real condition of the car is a legitimate concern for most buyers. Our partnership with PWSPI is a reflection of our commitment to promote quality listings on our platform. Carousell Autos Inspected and Warranty program will boost buyer’s trust in secondhand cars and will give them the assurance that the items listed on the platform are safe from hidden faults or defects,” Djon said.

The company is also set to launch the Caroupreneur Awards that will recognize the outstanding achievements of Filipino entrepreneurs over the past year. This will range from entrepreneurs who started or scaled their businesses online, to brick-and-mortar SMEs who digitalized their businesses, and everyday Filipinos who gave away good quality preloved items for free.

To celebrate Carousell’s decade of sustainability, Caroupreneur Awards will also have sustainability-themed categories such as Heroes of Green, and other categories including Best in Carousell – Autos (Used Cars), Autos Workshop and Services, Property, Home Services, and many more. Winners will be announced later in the year.

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