“Geely aftersales” seems to be a derogatory term these days that other Chinese brands can’t resist taking a potshot at them. The upcoming brand, Omoda and Jaecoo, shortened as Omoda & Jaecoo (O&J), though sees it as a lesson that they could learn from as they shift to high gear for a brand launch at the end of 2023.
Jeff Liu, Omoda & Jaecoo’s General Manager for Asia-Pacific and Eastern Europe together with Marco Chen, Director of Omoda & Jaecoo Philippines both reiterate that aftersales service as well as spare parts availability have and will remain a central focus.
Liu points out that unlike other Chinese brands operating in the Philippines, Omoda & Jaecoo is coming in, not as a distributor, but as a subsidiary with direct ties to their mother company in China. Though that would entail longer lead times and more paperwork in setting up the business, in the long-term it would result in tangible benefits to consumers.
For one, there’s a shorter ordering process when it comes to order spare parts from China. Second, they could and will be stocking more spare parts in the country regardless of whether they’re fast-moving consumables like oil filters, but even slow-moving components like full transmissions. Third, they can allocate more resources and can react quicker to parts that a market needs more.
To show their commitment to aftersales support, they are already in the process of partnering with a world-class logistics company and setting up their own parts warehouse even before their first vehicle comes into the country.
Meanwhile, Filipino technicians will be flown to O&J’s headquarters in Wuhu, China for training even before the first dealership is completed.
On the subject of dealerships, Liu says that they’re on track to have 15 dealerships when they launch. These dealerships, located at key cities around the Philippines, are managed by the country’s top dealer groups. Some will be a mall-based sales outlet, but all will carry the O&J retail space identity. Since they’re in various stages of negotiation, they cannot divulge who these dealer partners are at the moment.
Chen points out that robust aftersales support is vital to their success in the Philippine market. He mentions that as early as now, their negotiation with banking and financing partners (and they’re talking to at least ten of them), would always gravitate towards the subject of parts and service. This makes perfect business sense given 70 to 80 percent of new car sales are transacted via financing. As a result, it’s imperative for banks to make sure that these vehicles are kept running for a minimum of five years—the typical car loan period that Filipinos take out.
Their banking partners’ confidence in O&J means that Filipino customers will soon have access to down payments as low as 20 percent of the vehicle’s suggested retail price compared to the typical 30 percent that other Chinese auto players currently enjoy.
When it comes to their new-vehicle warranty, O&J has confirmed that all the vehicles they will sell in the vehicles will have one of the longest coverages at seven years and 200,000 kilometers. Furthermore, internal combustion engine models will have a 10-year or 1-million-kilometer engine warranty, while their EVs will have an 8-year or 200,000-kilometer battery warranty.
O&J Philippines will enter the market initially with the futuristic-looking Omoda 5 crossover SUV. It will come in two variants and will be priced at not more than P 1.5-million. It will be followed by an EV version of the Omoda 5, also coming in with two variants as well as the off-road focused Jaecoo 7. The Jaecoo 7 will come in first with a turbocharged 1.6-liter engine and all-wheel drive. A plug-in hybrid powered by a third-generation PHEV powertrain will follow soon thereafter.
Full transmission agad agad??? Whew nakakakaba🤔🤔🤔
ReplyDeleteOmoda 5 scored 5 stars at Euro NCAP which the DNGA 3rd world vehicles made in Indonesia can NEVER EVER do
ReplyDeleteChery is really good at customer service globally that's why they've been in Italy for nearly two decades already.
Good luck to Omoda and Jaecoo Philippines.
toyota, honda, and the rest of existing brands better up their game. while it may not yet beat toyota, it looks like they are gearing up to challenge and eat some of toyota's market share.
ReplyDeleteChinese cars are crap
ReplyDeleteOmoda 5 scored 5 stars at Euro NCAP while the Honda HRV only scored 4 stars
DeleteI had a Ford Mustang, A Ranger, Nissan 370Z, Audi A6...They were all crap. They all had issues..
DeleteAGREE. Experience learned. Never buy Chinese crap.
DeleteFor filipino car buyers, another chinese brand Is A Lesson Of What should be avoided
ReplyDeleteFilipinos are still gonna buy Chinese vehicles whether you like it or not
Deleteyeah. Those with lots of money to spend with no car knowledge and those desperate ones with bad credit
Delete10 years warranty for ICE and 8 years for EV sounds very good and full of confidence...ang tanong lang ay kung nandito pa sila after 5 years? yan ang medyo nakakatakot sa ngayon
ReplyDeleteNa trauma sa chery QQ and now ang 1.5L engine ng tiggo 7 nag na knocking if 95 octane and below ang e fuel. Of course kahit sirain and palugi, di aalis dito chery kasi OWNED and SUBSiDiZED by CCP govt
Delete10 years warranty pero pag may ipapaayos, walang piyesa. Ilang buwan din di magamit. Geely style.
DeleteLet the Chinese fanboys run their mouths. Chinese brands can put more features stronger engines etc. They simply don't get it that consumers want reliability and aftersales support. Japanese brands focus on engineering which cannot be seen. Better example stick to your Oppo with 6 cameras or get an apple with 3 cameras but with still work after 5 years of use. Bonus may value pa if you want to sell it.
ReplyDelete100% correct. Kasalanan ito ng Gen Z. They don't know what to look for in a car.
DeleteRight. I think the Chinese, they just want to keep on selling and selling new cars. That's it.
DeleteReliability and engineering?Way behind nga ang favorite mong Toyota pagdating sa EV technology 😂 Sirain pa ang engines ng GR86,GR Yaris and GR Corolla
DeletePang 3rd world at redneck markets nalang ang kayang utuin ng Toyota 😂
Walang perfect na car brand sa mundo!
Puro marketing hulabaloo ang Omoda & Jaecoo yet wala pang actual model unit in the country and wala pang dealers. Puro mind conditioning e CHERY & JETOUR yan which ranked lowest in JD Powers China reliability survey.
ReplyDeleteOmoda and Jaecoo dealers are opening soon.
DeleteThese are mostly operated by Chery.
Jetour and Chery vehicles for overseas markets are more reliable.
Omoda 5 looks way better and much safer than the DNGA Yaris Cross and Corolla Cross
ReplyDeleteOmoda 5 was engineered to be a global vehicle that's why it got 5 stars at Euro NCAP which DNGA vehicles will NEVER EVER get
Omoda is entering the European market next year which is good
Ha ha ha what a joke....chery nga di reliable, yan pa kayang sub brand nila.👎👎👎
ReplyDeleteChinese loverboys always bring up dnga and other global / European universal marketing whatnot to justify Chinese cars. The fact is that for the last decade there are more jap cars still running than Chinese cars. That is the problem when you just copy and don't do proper engineering things don't last. Most taxis are dnga which if you are not elitist must be a good thing. Rather than be swayed by " British Dynamic" or volvo owner or tesla like screen whatever. What is on the road is a better selling point.
ReplyDeleteThis O&J brand will never be successful in the Philippines. Price of 1.5M will make you think twice of rather buying Japanese cars that even at low grade. This is the reason why Ford Territory 1.3M is amassing home Run in small SUV sales chart beating all the competitions. As to 10years warranty, FOLKS This is magnificent lying and TRUCK. To assure you can have this warranty for a longer period of 10years you MUST bring your vehicle regularly to the dealer for PMS. As you know dealer is so much expensive for maintenance service.
ReplyDeleteChery is highly committed to the Philippine market which is good as it's one of the countries they've first exported their vehicles.
ReplyDeleteThey've learned their lessons from their various past mistakes with Iseway and now they want to provide the best SUVs,warranties and after sales services to the Philippine market.
Their preparation and marketing is really good.
Good luck to Chery,Omoda and Jaecoo!
Marketing is very good, but the quality of products???
DeleteOnly time will tell if Chinese brands make a positive comeback given Chery's horrific past plus geopolitical issues leading to Xenophobia among bandwagoneer and close-minded Filipinos.
ReplyDeleteGood luck, they'll be needing it.
Chery is already doing well for years thanks to UAAGI which is also the distributor of Foton vehicles for 15 years already
DeleteJetour is under Gateway and Autospeedygo which are wealthiest multibrand car dealership chain in the Philippines.
Omoda and Jaecoo are on a premium side so expect this one to sell at least hundreds of units or a thousand units that's why they can stock enough parts of it.