Isuzu Philippines Corporation (IPC) announces that its light-duty truck, the Traviz, has surpassed the 30,000-sales mark in the country. To commemorate this achievement, the leading truck brand awarded a lucky customer with an exclusive travel package worth P 300,000.
Ms. Jerlyn B. Perena, the owner of an event and catering service, was awarded the grand prize in Isuzu San Pablo, where she purchased a Traviz unit. This made her eligible for the Road to Traviz 30,000 Units Sold Promo, which automatically qualifies customers who purchase between March 1 to May 31, 2025.
Through the promo, Isuzu Philippines commemorates its significant sales milestone with its customers, who IPC President Mikio Tsukui notes as instrumental to the outstanding success of the model. “This remarkable milestone is a testament to the exceptional popularity of the Traviz, which is anchored on product quality and the strong relationship we have built with our customers,” said Tsukui. “We are thrilled to be the reliable partner of Filipino businesses, and we will continue to passionately serve their needs.”
Since its introduction in the market in 2019, the Isuzu Traviz has sold 30,825 as of June 2025. This achievement underscores the Traviz’s status as the preferred model for small businesses across the country, attributed to its exceptional durability, versatility, fuel efficiency, high torque, and outstanding cargo capacity.
The Isuzu Traviz boasts a robust modern design, combining the strength of an Isuzu truck with the body size suitable for SMEs. Its compact build is ideal for both narrow city streets and rough dirt roads, allowing business owners to penetrate various areas in the country. Businesses can also safely transport both passengers and cargo with the Traviz’s powerful Isuzu 4JA1 Blue Power Engine, which produces 78 horsepower and 176 Nm of torque.
For Ms. Jerlyn B. Perena, the Traviz has been a reliable partner in running her events and catering business—used daily for client oculars, supply runs, staff transport, and even family outings. She commended its versatility and suitability for daily use. “Malaking tulong po sa aming business kasi everyday gamit namin. Versatile yung kanyang style, masusulit mo talaga yung bayad,” she shared. Meanwhile, winning the travel package is a welcome opportunity to spend time with loved ones and fulfill dream vacations to Japan, Dubai, or Korea.
In celebration of surpassing 30,000 units sold, IPC announced a series of grand giveaways for its loyal Traviz customers: the Road to Traviz 30,000 Units Sold Promo. Aside from its grand prize of a travel package worth P 300,000, which is redeemable within six months upon receiving the travel vouchers, IPC also gave away mobile phones, smart watches, Bluetooth speakers, exclusive merchandise, and more to over 30 winners.
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