The Clark International Festival of Speed (CIFOS) held last October 17 to 19, 2025 didn’t just draw motorsports enthusiasts and car clubs, it also brought in brands such as Chevrolet and Volvo, both distributed by Hariphil Asia Resources, Inc.
At CIFOS, Chevrolet collaborated with the Chevrolet Corvette Club bringing to life a display of the Chevrolet Corvette.
In addition, the brand showcased the Groove, their new sub-compact SUV and the Captiva, their new 7-seater compact MPV/SUV crossover.
“The heart of Chevrolet is pure excitement, forged on the racetrack and carried into every car we build,” said Ma. Fe Perez-Agudo, HARI Vice Chair, President, and CEO. “The Clark International Festival of Speed is the perfect platform to showcase that powerful blend of heritage and innovation. It’s not just about driving, it’s about joy, connection, and the pride of owning a car with true American DNA.”
Over at Volvo, CIFOS attendees were treated to an immersive experience highlighting the Swedish brand’s craftsmanship, safety technologies, and design language.
Beyond the test drives and interactive exhibits, the Volvo booth also offered premium Volvo merchandise too.
“Our mission has always been anchored on the principle of protection, even in the most exhilarating environments,” said Ma. Fe Perez-Agudo, HARI Vice Chair, President, and CEO. “Seeing the vibrant enthusiasm at CIFOS reaffirms our purpose: to continuously engineer vehicles that safeguard life. Our commitment to Zero Fatalities empowers every driver to pursue their passion for driving without fear, because the most advanced technology is the one that allows you to drive freely and confidently.”
The atmosphere of CIFOS, filled with track experiences and performance showcases, provided an ideal backdrop for both Chevrolet and Volvo.
For Chevrolet, it’s a re-affirmation of their mission—Together We Drive—empowering Filipinos to discover new journeys filled with passion, purpose, and adventure. Whether on the track or on the open road, Chevrolet continues to inspire confidence, capability, and the enduring love for the drive.
Meanwhile, for Volvo, it’s meant to demonstrate that speed and safety can coexist harmoniously. The brand underscored that the pursuit of driving passion must always be supported by advanced safety innovation, a principle that defines every Volvo on the road.
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