The Chamber of Automotive Manufacturers of the Philippines, Inc. (CAMPI) and Truck Manufacturers Association (TMA) for the month of May reported new car sales reaching 33,532 units—a 24 percent improvement versus the previous month. Together with industry estimates, the May total auto market results ended at around 35,200 units, reflecting 6.9 percent increase from the previous month.
Historically, May serves as a rebound month after a lean April market. CAMPI President Jose Maria Atienza stated that focus on energy efficiency remains as a major factor in the customers’ purchasing decision.
Among CAMPI-TMA members, Toyota leads all brands with a more than 50 percent market share (17,076 units). They’re followed by Mitsubishi with 16 percent (5,415 units) and Suzuki in third with 4 percent (1,441 units).
CAMPI-TMA figures do not reflect figures from non-member brands such as BYD/Denza. They are, however, included in the industry estimates. With an estimated 1,668 units sold, they should continue to be the third best-selling car brand last May.
May 2026 New Vehicle Sales (Market Share in %)
- Toyota – 17,076 units (50.92%)
- Mitsubishi – 5,415 units (16.15%)
- Suzuki – 1,441 units (4.30%)
- Ford – 1,260 units (3.76%)
- Isuzu – 930 units (2.77%)
- Honda – 915 units (2.73%)
- Tesla – 829 units (2.47%)
- Nissan – 750 units (2.24%)
- MG – 657 units (1.96%)
- Geely – 605 units (1.8%)
- VinFast – 561 units (1.67%)
- Kia – 552 units (1.65%)
- Omoda Jaecoo – 509 units (1.52%)
- Jetour – 484 units (1.44%)
- Hyundai – 421 units (1.26%)
- Chery – 202 units (0.6%)
- Foton – 182 units (0.54%)
- Hino – 131 units (0.39%)
- Mazda – 106 units (0.32%)
- JMC – 85 units (0.25%)
- Changan – 83 units (0.25%)
- Fuso – 78 units (0.23%)
- BMW – 70 units (0.21%)
- BAIC – 62 units (0.18%)
- Subaru – 39 units (0.12%)
- GWM – 29 units (0.09%)
- Mercedes-Benz – 26 units (0.08%)
- Jaguar Land Rover – 10 units (0.03%)
- Lynk & Co – 7 units (0.02%)
- Hongqi – 4 units (0.01%)
- Ferrari – 3 units (0.01%)
- Columbian Motors – 2 units (0.01%)
- GAC – 0 units (0.00%)
- MAN Trucks – 0 units (0.00%)
- Volkswagen Trucks & Buses – 0 units (0.00%)
In terms of month-on-month performance, the best performer, by and large, is Tesla which saw its sales rocket 801.1 percent last May (829 units). Brands like Honda and Hyundai also managed to get out of their slumps registering upticks of 93.9 percent and 23.5 percent, respectively. With more hybrid Foresters available, Subaru also saw its sales up 85.7 percent (39 units versus just 21 last April).
When it comes to brands that saw month-on-month declines, these are Chinese brands such as Hongqi (-55.6 percent), Lynk & Co (-77.4 percent), Changan (-30.3 percent), and BAIC (-17.3 percent). BMW and Isuzu also saw sales drop by 17.6 percent and 4.2 percent, respectively.
May 2026 Top 10 Passenger Car Brands
- Toyota – 4,567 units
- Suzuki – 664 units
- Mitsubishi – 447 units
- Honda – 313 units
- MG – 282 units
- Tesla – 157 units
- BMW – 70 units
- Mazda – 47 units
- Nissan – 37 units
- Mercedes-Benz – 26 units
May 2026 Top 10 Commercial Vehicle Brands
- Toyota – 12,509 units
- Mitsubishi – 4,968 units
- Ford – 1,253 units
- Isuzu – 930 units
- Suzuki – 777 units
- Nissan – 713 units
- Tesla – 672 units
- Honda – 602 units
- Geely – 596 units
- VinFast – 561 units
“We continue to observe expanding demand for various types of Electrified Vehicles (xEVs), with cumulative January to May sales already doubling vs. last year. xEVs now account for 18 percent of the total market, up by 9 points from the previous year. The accelerating growth trend is only held back by availability constraints resulting from the sudden surge in demand,” said Atienza.
May 2026 xEV Sales (Month-on-Month % Variance)
- Battery Electric Vehicles – 6,027 units (-4.3 units)
- Plug-In Hybrid Vehicles – 977 units (+88.6%)
- Hybrid Electric Vehicles – 4,114 units (-29.3%)
May 2026 Battery Electric Vehicle Sales
- Hongqi – 2 units
- Ford – 16 units
- Foton – 3 units
- GAC – 0 units
- Geely – 85 units
- Hyundai – 0 units
- Changan – 15 units
- Mercedes-Benz – 8 units
- Jaguar Land Rover – 0 units
- Jetour – 2 units
- Kia – 15 units
- Nissan – 0 units
- Omoda Jaecoo – 274 units
- Toyota – 13 units
- Tesla – 829 units
- MG – 13 units
- BMW – 7 units
- Lynk & Co – 0 units
- Chery – 0 units
- VinFast – 561 units
May 2026 Plug-In Hybrid Vehicle Sales
- Geely – 439 units
- Changan – 46 units
- Jaguar Land Rover – 0 units
- MG – 45 units
- Mercedes-Benz – 9 units
- Jetour – 463 units
- Omoda Jaecoo – 17 units
- BMW – 50 units
- BAIC – 19 units
- Lynk & Co – 4 units
- Chery – 182 units
May 2026 Hybrid Electric Vehicle Sales
- Mazda – 29 units
- Ford – 491 units
- Foton – 3 units
- GAC – 0 units
- Honda – 98 units
- Hyundai – 23 units
- Kia – 62 units
- Subaru – 21 units
- Nissan – 20 units
- Omoda Jaecoo – 192 units
- MG – 160 units
- Toyota – 1,769 units
- BAIC – 42 units
- Chery – 0 units
“Meanwhile, the more stable fuel prices also helped pull up demand for conventional Internal Combustion Engine vehicles, with May ICE sales growing by 32 percent versus the previous month. Our overall market outlook has improved with actual vehicle sales performing better than previously expected despite the fuel crisis,” he added.

Anyone who has a feedback regarding after sales service of MG & Jetour? Thank you
ReplyDeleteis gac motors part of campi?
ReplyDeleteCheck #33 in the Vehicle Sales list. The sold zero cars last May.
DeleteDiesel’s not dead Isuzu still strong 🦾
ReplyDeleteWhere do these people get money to buy cars? I thought the PH economy is in a slump?
ReplyDeleteApril byd/Denza sales estimates 5k and May 1.6k is a very big drop. Maybe bcoz byd ph increased prices, fuel prices almost returned to pre war prices and also comrades offering more products for less price than Byd
ReplyDeleteAt 829 units, Tesla's lone "store" must handle 32 releases per day Monday to Saturday. That's very busy. Can they keep up the level of customer service at that pace?
ReplyDelete