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July 22, 2021

Hyundai PH Happy With Steady Growth In June


Despite some of its rivals, notably Suzuki reaching record sales so far this year, Hyundai Asia Resources Inc. (HARI) is happy with its steady 5 percent growth in June 2021 versus May. The carmaker says it is a positive indicator of increased economic activity with June being the first full month since the lifting of the strictest community quarantine protocol in the National Capital Region or NCR.

In data released by HARI, Commercial vehicles (CV) largely contributed to this month-on-month boost, having sold 40 percent more units in June than in May. Meanwhile, the Passenger Cars (PC) and Light Commercial Vehicles (CV) maintained a steady increase in sales, at 6.7 percent and 1.6 percent, respectively.

In the PC segment, the locally-assembled Hyundai Accent’s 13.6 percent month-on-month growth rate made for the biggest share in the segment’s 6.7 percent overall increase.

For the LCV segment, the Hyundai Tucson and the Hyundai Grand Starex provided the momentum, growing by 33.3 percent and 11.9 percent, respectively.

While for the CV segment, the Hyundai HD50S contributed to the segment’s growth with a month-on-month increase of 75 percent for the said model. Notably, the HD50s which is used in HARI’s contribution to the government’s PUV Modernization Program (PUVMP), the Class 2 and 3 Modern Jeepneys. Sales of the HD50s grew by 775.8 percent, Year-to-Date, which cushioned the -10.6 percent dip in year-to-date performance and improved the segment’s performance by 454 percent from the same period last year.

“HARI’s steady growth mode is a sign of how we, shoulder-to-shoulder with our nationwide dealership fortress, have grown in resilience through our 20-year journey as the Filipino’s lifetime partner in mobility. We are definitely driven to start a new chapter of HARI history, which may be the toughest one yet—recovery on to achieving equilibrium in the Now Normal era. Thanks to the People of Hyundai, we’ll get there,” said HARI President and CEO Ma. Fe Perez-Agudo.

4 comments:

  1. They used to be rank 3 in sales as der products b4 is a vry good value for money, but then der succes goes to der head. They overpriced n worst they strip it to the boned of features...rsult s der hari no mor in sales...rank 6-7

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    1. Correct! I am an owner of the older models Sta. Fe and Starex and still have them until now. They are great cars but the newer models are just too expensive compared to their competitors. Now I'm more leaning on to the Chinese cars for their excellent value for money pricing and warranty propositions.

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  2. China cars are nice and fully loaded features that you can't find in a standard japanese vehicles. But the main issues for any Chinese car brand are the Durability, availability of spare parts and resale value. Not only resale value but consumer scared to buy them. May be it will take many years before we finally embraced China made Cars.

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    1. Yeah, if you put resale value into the equation you would stay away from Chinese cars. But for me, I don't consider resale value when buying a new car. Otherwise, you won't be able to buy the car that you really like and instead settle for a subpar one with a higher resale value. Same thing with spare parts availability now adays and if it's under warranty, it all depends on the dealership regardless of brand. If it's out of warranty, everything can be ordered online these days so long as you have the right part number and usually arrives within a week.

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