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April 28, 2023

Hyundai Ioniq 6 Bags Highest Honor In International Forum Design Awards

Hyundai has several International Forum or iF Design Awards including the highest ‘Gold’ honor for the Ioniq 6.

The acclaimed Ioniq 6 electrified streamliner bagged a ‘Gold’ award in the Product category. Its aerodynamic design reflects the brand’s customer-centric commitment to energy efficiency and environmental responsibility. It has already won several other awards since its launch including the World Car of the Year, World Electric Vehicle, and World Car Design of the Year.

In a statement, the iF Design Award jury praised the Ioniq 6 for “a fresh and unique exterior aesthetic with subtle motifs that are carried over into a serene and relaxing interior. Its overall design identity is based on deep commitments to comfort, style, efficiency and environmental responsibility.”

Also in the Product category, the jury honored the Hyundai Azera (Grandeur in Korea). The seventh-generation flagship sedan is noted for building on the brand’s design heritage while setting a course for the future of mobility with innovative styling cues and high-tech details, such as its Seamless Horizon Lamp and premium interior with sustainable material applications. Notably, Grandeur also collected a Red Dot Award this week.

In the User Interface (UI) category, Hyundai’s new connected car Navigation Cockpit (ccNC) ‘Seon’ infotainment system also received an iF Design Award. Applied first to the Azera, the design of the next-generation system features a horizon line and simple, flat graphic components that harmonize with the vehicle’s overall user interface, creating a graphic design that is distinctive to Hyundai.

This is the ninth year in a row that the iF Design Award has celebrated Hyundai in various disciplines.

“We are honored to be recognized as a lifestyle mobility brand that forges strong emotional connections between people and vehicles by bringing more value to our customer’s everyday life,” said SangYup Lee, Executive Vice President and Head of Hyundai Global Design Center. “Our global design team has worked hand-in-hand with our engineers to inject passion and knowledge into every product, concept, venue and interface with the aim of sharing our brand’s values.”

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