Photos by Ulysses Ang

I always have a soft spot for the Honda Accord; having personally owned one straight out of college. It was my steed during my first job as a marketing professional and my ride to dinner dates with the then girlfriend (now wife). Everything equal, I’d pick the Accord as my executive sedan of choice—it was always that tad more sophisticated, sportier, and stylish. Of course, that was before everyone got into the act. Now there’s literally a sea of choices with everyone now offering their own take on the executive sedan genre. And although this market segment is more niche than mainstream, it’s so competitive that carmakers introduce cutting edge style and technology that’ll one day trickle down to the rest of their line-up. Given the sheer importance of the executive sedan, where does the all-new Honda Accord sit?

Honda Cars Philippines, Inc. (HCPI), Honda’s automobile business unit names Toshio Kuwahara as its new President and General Manager effective April 1, 2014. Mr. Kuwahara is filling the post formerly held by Tatsuya Natsume, who has been assigned a new post in Brazil.

Petron Lakbay Alalay, the country’s longest running motorist assistance program, has evolved into a year-round series of activities to help motorists and communities. With the Holy Week and long summer break just weeks away, why don’t you get a jump on your travel plans by getting your car in shape with Petron’s free safety check?

Summer plus Holy Week means a steady stream of vehicles, packed with vacationers and their gears, will be heading to the beaches and tourists spots. Those with religious vows to keep will be motoring from one church to another in Visita Iglesia. Caltex with Techron, the 5-Star Fuel, is helping make sure, that despite the heat, road repairs and traffic, motorists will be able to enjoy their journey.

Ten years of significant existence is no small feat. This is what the Car Awards Group Inc. (CAGI) is presenting at the 2014 Manila International Auto Show (MIAS), with the display of the Mazda 6 as the Car of the Year-Philippines 2013-2014  (COTY-P) and the Ford Ranger Wildtrak as the Truck of the Year-Philippines 2013-2014 (TOTY-P).

The purveyor of the original Sport Utility Vehicle, Jeep, launched the 2014 Grand Cherokee to a packed crowd at the Manila International Auto Show (MIAS). The new Grand Cherokee builds on the legendary go-anywhere, do-anything reputation of its illustrious ancestor, the Willy’s Jeep, while delivering best-in-class fuel economy, advanced user-friendly technology, world-class craftsmanship, and on-road refinement.

This summer fueling up has become more filling for over 1 million happyplüs card members who will earn happypoints on their fuel purchases from over 500 Caltex stations nationwide.

Want to buy a car? A house or a condo? Planning to start a business? Wanting to know if what you have is enough to get all these and more? These are big questions in life that require research. Let’s face it, everything can be found online. The question is who should you trust and who can you go to? The credibility of our sources will determine the effectivity of our search.

Columbian Autocar Corporation (CAC) is showing off the second-generation Soul at the Manila International Auto Show (MIAS) happening this weekend. Though it shares similar lines to its most immediate predecessor, the 2014 Soul is all-new and is inspired by the Track’ster Concept shown in 2012.

Eurobrands Distributor, Inc. (EDI), the official distributor of Peugeot in the Philippines teased their upcoming supermini—the Peugeot 208 GTI by displaying a kitted up version at its pavilion at the Manila International Auto Show (MIAS). The 208 GTI wears the iconic Peugeot Sport livery, a nod to the French brand’s rally heritage. The Peugeot 208 GTI is powered by a turbocharged 1.6-liter 4-cylinder engine with 197 horsepower and 275 Nm of torque mated to a 6-speed manual transmission. The lightweight and compact 3-door Peugeot 208 GTI is expected to arrive in the Philippine very soon.