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February 22, 2023

Hyundai Enjoys Strong Start To 2023; Targets Top 6 Finish In PH Market

Hyundai Motor Company says its January 2023 global sales reached 306,296 units—a 8.4 percent year-over-year. Despite the continued uncertainties in the business environment, global sales have grown steadily from last year thanks to popular new models and strong demand for the brand.

In January, sales outside of Korea increased 7.8 percent to 254,793 units. Solid performance in the North American and European markets as well as the Indian and Asia-Pacific markets on a wholesale basis helped drive momentum.

Sales in Korea reached 51,503 units, 11.5 up percent from a year earlier. The company maintained a strong momentum of SUV models selling 14,635 units.

Hyundai Motor maintained its EV sales momentum by selling nearly 14,000 units in January, led by the Ioniq 5 and Ioniq 6. The two models sold more than 9,000 units together.

Closer to home, Hyundai Motor Philippines enjoyed robust sales of 642 units cementing their position as one of the Top 10 car brands locally.

Broken down further, this is how their January sales looked like:
  • Hyundai Ioniq 5 – 1
  • Hyundai Stargazer – 191
  • Hyundai Venue – 7
  • Hyundai Creta – 131
  • Hyundai Tucson – 91
  • Hyundai Santa Fe – 18
  • Hyundai Palisade – 19
  • Hyundai Staria – 117
  • Hyundai H-100 – 67
In 2023, the company is aiming for global sales of 4.32 million units, including its Genesis luxury brand, with optimized business strategies tailored for each region. The company aims to sell 3.54 million units in overseas markets and 781,000 units in Korea.

For the Philippines, the Korean automaker is targeting to reach Number 6 in overall sales this year. If they’re able to achieve that, they will be able to leapfrog long-time players such as Isuzu and Honda.

To do that, Hyundai will implement measure to deliver new products. Globally, these include the all-new Kona, Santa Fe, and Ioniq 5 N—their first high-performance EV.

In particular, Hyundai will disclose more details about the all-new Kona in March. The compact crossover will be available in multiple powertrain variants, including EV, hybrid (HEV), and internal combustion engine (ICE), in global markets.


  1. Not a bad start for Hyundai PH for the first time in years when they were still under HARI that time. The Stargazer and Staria really found many new owners for that month, hope the trend continues more for HMPI.

  2. Stargazer and Staria are raking in sales but would that be enough to fill the hole left by the Accent and Reina? Were the Venue units sold leftovers? The model has been phased out in our market already, right? Hoping for a 2022 sales breakdown for Hyundai.

  3. With just 2 airbags, Creta gls and gl ivt is a bit pricy vs its competitors.

  4. If am not mistaken, creta here are underspec compared with indonesia. Hyundae ph???

  5. The Stargazer already look old. When will it be updated?


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