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Monday, April 26, 2021

Nissan Valenzuela Is First Dealership In ASEAN To Adopt New Logo


Nissan in the Philippines opens its latest dealership in Valenzuela City, as the brand continues to strengthen its presence nationwide.

Customers can now avail of Nissan products and services in this newest dealership, which features a 23-meter facade on its prime spot along McArthur Highway. The 1,000-square meter dealership holds five car displays to showcase Nissan’s latest products and innovations, and includes four service bays ready to serve customers.

The newly opened dealership is also the first in the country and the ASEAN region to be designed and built with Nissan’s new logo.

Unveiled in July 2020, the redesigned logo looks to the future while staying proudly connected to the company’s rich heritage and tradition of innovation. The company name remains at the center of the logo, communicating an instantly recognizable brand that evokes past milestones and memories while also conveying evolution.

“The new logo signals the evolution of Nissan as not only a traditional vehicle manufacturer to a provider of mobility and services. Now appearing in our newest dealership in Valenzuela City, this marks the latest chapter in our commitment to make the brand more accessible to more people in more areas in the Philippines through dealer expansion,” says President and Managing Director for Nissan in the Philippines Atsushi Najima.

In addition, established dealerships Nissan Mantrade Makati, Nissan Shaw, and Nissan San Fernando recently redesigned their facilities to adopt the new logo.

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