Monday, July 8, 2019

The Mazda Atenza has Ceased Production


The Mazda Atenza has ceased production. This may seem like shocking news, but for those thinking of getting the recently-launched 2019 Mazda6, don’t worry, because it’s only the nameplate that’ll be disappearing.

Just a month after the “Axela” name was confirmed to have been dropped in the all-new Mazda3, it didn’t take too long for Mazda to do the same for the Atenza. Starting now, Japan, just like the rest of the world will get the “Mazda6” nameplate. Oh, and for those who’re quick enough to notice it, it also debuts a new typeface for the badging too—similar to the Mazda3 (which all recently-launched Philippine market models also get).

Coinciding with its Japan market debut, Mazda will also begin offering the 2.5-liter Skyactiv-G turbocharged engine (which the Philippines also gets) alongside the normally-aspirated 2.5-liter Skyactiv-G and the 2.2-liter Skyactiv-D.

Unlike its more luxurious take here, the Japan market Mazda6 25T S goes sportier with its black 19-inch wheels and all-black interior. Like its Philippine counterpart though, it also gets G-Vectoring Control Plus (GVC Plus) which applies the brakes selectively to improve cornering performance and all-around stability as well as a unique final drive ratio for better acceleration (4.411 from 4.325) and larger front brakes (17 inches from 16 inches).

For Mazda geeks out there, they’d know that the name Atenza was derived from the Italian word, “Attenzione” (Attention in English) and was supposed to evoke Mazda’s “attention to detail” in creating its executive sedan.

While the Atenza nameplate will certainly be missed by many, it makes sense for Mazda to concentrate on a single naming scheme for all models globally.

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