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Tuesday, May 11, 2021

MINI Celebrates 20 Years Since Modernized Version Rolled Off The Production Line


At the beginning of 2001, the production of MINI body parts started in Swindon. And a little later, on April 26, 2021, the first new MINI rolled off the production line in Oxford. Since then, MINI has built more than five million cars in Great Britain.

At the Oxford plant alone, the MINI 3-door, the MINI 5-door, and the MINI Clubman as well as the fully-electric MINI Cooper SE are currently being built—all together on the same production line.

Currently, more than 4,500 employees work at the MINI plants in Oxford and Swindon, including 130 apprentices. Together, this strong team ensures that around 1,000 MINIs are born on the island every day—one every 67 seconds.

Plants Oxford and Swindon already have a very long tradition as production sites: Cars have been built there for 65 years (Swindon), and even 108 years (Oxford). For a long time, this was done quietly, but in recent years the Oxford plant has developed into a magnet for tourists. In the meantime, the award-winning MINI factory tour there has delighted around 26,000 MINI fans.

The Oxford plant took an energetic step into the future in 2020 when the MINI Cooper SE, the brand’s first fully electric model, rolled off the production line. And that was just the beginning: By the early 2030s, MINI will be the first BMW Group brand whose entire model range will be powered exclusively by electricity.

Over the past 20 years, the Oxford and Swindon plants have played a decisive role in making MINI production more sustainable and are indispensable for the BMW Group's strategy to further reduce emissions.

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