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Wednesday, November 2, 2022

Isuzu Pagbilao Re-Launches Dealership, Now Conforms To IOS


Isuzu Philippines Corporation (IPC) and MBT Autoworx Corporation commemorated the re-launching of Isuzu Pagbilao in time for the dealership’s fourth anniversary last October 28, 2022.

Now confirming to the Isuzu Outlet Standard (IOS), the 11,000-square meter dealership will now be able to provide a more conducive atmosphere for a smoother business flow and better customer journey.

Despite the torrential rain, the occasion was graced by Municipal Mayor of Pagbilao Hon. Angelica Portes-Tatlonghari, and Vice Mayor Shierre Ann Portes-Palicpic, who also led the ribbon cutting ceremony together with IPC President Noboru Murakami, IPC Assistant Division Head for Sales Robert Carlos, IPC Assistant Division Head for Sales Yoshiki Sato, Isuzu Pagbilao President Marcel Tolentino, Isuzu Pagbilao Sales Director MJ Tolentino, Isuzu Global Service Corporation (IGSC) President Fumihiro Ishii, and MBT Autoworx Business Partner – Engr. Roberto De Vero.

Isuzu Pagbilao proudly showed off the accomplished Phase 1 renovation of their facility which comprised revamping of the showroom and service fascia, tower signage, and sales reception area in accordance to IOS. The Phase 2 of the IOS renovation which focuses on the complexity of the interior of the dealership is expected to be done by second quarter of 2023.


Both Mr. Marcel Tolentino and Mayor Tatlonghari declared in their speeches that Isuzu Pagbilao was the first full automotive dealership established in Quezon Province helping them capture a 13 percent market share of the commercial vehicle segment in the region.

Isuzu Pagbilao boasts of a façade stretching 70 meters—one of the longest among local Isuzu dealerships as well as a generous front parking area, large showroom area that can house both trucks and light-commercial vehicle display units, and an equally spacious service center that can cater all service requirements of customers.

As stated by Mr. Marcel Tolentino, “Providing the best customer satisfaction has always been one of our main goals, and I believe that the new design philosophy of IPC will create an overall impact on our dealer performance, especially customer handling.”

Meanwhile, Mr. Murakami added, “With their year-on-year sales growth, it is just fitting that we bring this good performance to the next level by introducing that new innovative and conducive IOS environment.” With their new and upgraded IOS dealership, Isuzu Pagbilao is also aiming to further expand its market share and establish an improved customer experience to the people of Quezon Province.

At the re-launching Isuzu Pagbilao conducted a turnover ceremony of 10 units Isuzu NLR85 Refrigerated Van to Padilla Reefervan Corporation and one unit of Isuzu mu-X LS AT to Mr. Paulo Bancolta.

Mr. Marcel Tolentino and Mr. Murakami also led the ceremonial lighting of Isuzu Pagbilao Christmas tree, signifying the start of a new chapter for Isuzu Pagbilao in time for the holiday season.

Isuzu Pagbilao is ready to serve customers in Quezon Province from Monday to Saturday, 8 AM to 5 PM. For inquiries on Isuzu trucks, pick-up and SUV, you may visit Isuzu Pagbilao at Brgy. Bukal along Pagbilao Quezon’s main highway.

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