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April 12, 2024

Roma Spider Is Latest Ferrari Cited For Best Design

The Ferrari Roma Spider is the latest model from the Prancing Horse to be recognized for its design. The German Red Dot Awards has cited the soft top with the Red Dot: Best of the Best in the Product Design category.

An elegant 2+2 front-mid-engined-open-top sportscar, it’s equipped with an innovative retractable soft top—the first in 54 years for Ferrari. The elegant, five-layer tailored roof, with extensive customization possibilities, provides acoustic insulation performance equal to that of a retractable hardtop and is retractable in 13.5 seconds up to a speed of 60 km/h. Occupant comfort is ensured by a refined mobile wind deflector system integrated in the rear seatback and patented by the Maranello company. Thanks to its twin-turbocharged 620-horsepower V8, class-leading power-to-weight ratio, the introduction of the 8-speed DCT gearbox and the adoption of the Ferrari Roma’s vehicle dynamics systems, the Ferrari Roma Spider represents a unique blend of timeless class, driving thrills, comfort, and performance.

Also worthy of note are the two Red Dot Awards won by the SF90 XX Stradale, the special limited-edition model equipped with a plug-in hybrid powertrain comprising a twin-turbo V8 and three electric motors that can deliver an impressive 1030 horsepower, and by the KC23, a futuristic One-Off based on the chassis of a racing car, the 488 GT3 Evo 2020, that features a unique dual bodywork configuration, with a dynamic set-up for track use, and a static configuration to underscore its formal purity.

For 70 years, The Red Dot Award has become one of the most important awards in the world of industrial design. It’s aimed at recognizing the innovative capacity and excellence of the best designers in the industry.

Over the past 10 years Ferrari has won 29 Red Dot Awards: no other manufacturer has achieved comparable results since the award was inaugurated in 1955. Since 2015, the jury has awarded no fewer than 10 Red Dot: Best of the Best prizes to as many cars from Maranello: the FXX-K, the 488 GTB, the J50, the Portofino, the Monza SP1, the SF90 Stradale, the Daytona SP3, the Purosangue and the Ferrari Vision Gran Turismo. This year it was the turn of the Ferrari Roma Spider to be celebrated for its design.

The awards once again underline the extraordinary work of the Ferrari Styling Center directed by Flavio Manzoni, intent on creating extraordinary cars rooted in the legendary history of the Maranello marque and yet capable of dictating new formal design languages and being innovative without ever losing sight of the symbiosis between form and function, the cornerstone of Ferrari’s DNA.

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