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Friday, August 20, 2021

Geely Targets 3.65 Million Sales Globally By 2025


Geely Auto Group announced that they are targeting 3.65 million units in annual sales across its three brands—Geely Auto, Lynk & Co, Zeekr, and Geometry by 2025. Out of this number—30 percent, or around 1 million vehicles—will be electrified.

In order to achieve this, Geely plans to introduce its GHS2.0 intelligent hybrid powertrain system, with an industry-leading thermal efficiency of 43.32 percent. This will allow fuel savings of up to 40 percent. The GHS2.0 hybrid powertrains will be installed on flagship Geely Auto brand models and within three years will be offered on 10 new models from the Group.

In addition to the GHS2.0 hybrid system, the Group also plans to increase battery size on its PHEV models and extend pure electric range of its plug-in hybrids to 100 to 200km. The improved range will allow more users to meet 90 percent of their daily mobility needs through zero-emission pure electric propulsion.

Meanwhile, when it comes to pure electric models, Geely will continue rolling out vehicles using its Sustainable Experience Architecture.

The Zeekr brand, its premium EV brand, already received over 5,000 confirmed orders, and in just one month, the entire 2021 production run has been sold out. Based on the current demand for the brand’s products and planned future model launches, Zeekr aims to achieve 650,000 units in annual sales by 2025, and become one of the top premium electric vehicle brands in the world.

Globally, Geely Auto Group is continuing to expand its presence through the introduction of its Geely Auto, Lynk & Co, and Geometry brand products in new markets.

The Geely Auto brand is steadily building its brand presence in Southeast Asia, the Middle East, South America, and Russian markets with the introduction of its latest mild-hybrid and 3.0 generation models. 

In a big surprise, Geely has announced that they will begin expanding its Lynk & Co brand to the Asia-Pacific region starting the second half of 2021. This goes hand-in-hand with their subscription operation-based model in Europe where their hybrid-powered models have proven to be successful.

Geometry has also begun its global expansion with plans to offer its high-value mass-market models to Israeli and Eastern European consumers.

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