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June 18, 2020

MINI Philippines Launches Online Showroom


Mini Philippines today launched its first virtual showroom that allows customers to find out about the Mini models they love the most, from the comfort and safety of their homes. Even through digital interactions, customers can experience the same excitement and vibrancy they have come to expect from the brand.

“The Mini Online Showroom plays a significant role in how we engage with, and support, our customers and dealer partners,” said Willy Q. Tee Ten, President of Mini Philippines and Autohub Group of Companies. “It brings them closer together while reducing the threat of infection to zero. It is our responsibility to protect our valued clients and employees, and we will continue to study and evolve our business processes based on current needs and requirements.

“Now more than ever, Mini will continue to lead the way by showcasing its pioneering nature, the ability to delight its fans regardless of the situation. We are truly excited to embark on this journey with our customers and we look forward to discussing all things Mini at their convenience.”

Check out the new microsite here.

It gives detailed information on the inventory currently available, including the Conduction Sticker ending digit. To mark its launch, the Mini Garage has a total of 42 vehicles now on sale at discounted prices until June 30.

Customers can book online with a few clicks, can chat with a sales executive for more information, or even refer a friend. A test drive can also be arranged through the portal.

The ultimate vision, said Tee Ten, is to open an “easy payment gateway for customers to make their down payment.” The company expects the functionality to be activated by mid-July.

For those who want to still physically visit Mini showrooms, customers are encouraged to schedule ahead before heading to any of the Mini facilities. Sales appointments may be made through 0917 622 8900 or via mymini@autohubgroup.com.

Aftersales customers may use Autohub Mobile App or arrange through this link. They may also contact 0917 622 8600, or mymini@autohubgroup.com.

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