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January 5, 2022

Toyota Breaks GM's 90-Year Streak As Best-Selling Car Brand In U.S.

For the first time in nine decades, General Motors was dethroned as the U.S.’ best selling car brand. Their streak was broken by Toyota.

Toyota — a Japanese automaker that didn’t sell its first vehicle in the U.S. until 1958, when GM’s 90-year sales streak was already 27 years old — grabbed the sales crown by a margin of nearly 130,000 units in 2021, thanks mostly to its ability to manage the global microchip shortage and COVID-19 disruptions.

In year-end figures just released, Toyota Motor North America reported sales of 2,332,262 light vehicles in the U.S. last year, up 10 percent from 2020. GM reported U.S. sales of 2,218,228 in 2021, down 13 percent from 2020.

Toyota first bested GM in the second quarter, and repeated the feat three months later as the chip crisis bit hard into both automakers’ output. However, Toyota’s global production footprint — it was expected to finish as the world’s largest automaker in 2021 for the second consecutive year, again besting German rival Volkswagen Group — and North American plants helped it to keep ahead of GM in the U.S.

1 comment:

  1. toyota's reliability and vehicles that last for ages (hundreds of thousands mileage) contributed to its success. also, it helps that top mechanic like scotty kilmer (who has a million of subscribers and tens of thousands of views on his youtube channel) and also the terrorists who used toyota pick-ups as their vehicle of choice gave the company free advertisements.


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