Wednesday, April 8, 2020
Lamborghini Teams Up with Supreme for a New Collection
Supercar maker Automobili Lamborghini teams up with Supreme, a skateboarding brand based in New York and the one behind the infamous red-and-white box logo, to release a capsule collection.
The collection consists of seven pieces—hooded work jacket, S/S shirt, hockey jersey, coverall, t-shirt, skateboard, and beanie—come in black, orange, and green. There’s also heavy emphasis on the Italian supercar maker’s logo which takes over the entire rear real estate in some cases.
“Lamborghini recognises a spirit and dynamism in Supreme that resonates with its own brand,” said Katia Bassi, Chief Marketing and Communication Officer for Automobili Lamborghini. “This collection combines the essence of Lamborghini super sports design and performance with iconic street wear.”
The collection is available online only except in Japan where it’s now available in Supreme stores there.