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February 26, 2020

Ferrari Museum Opens Exhibit Dedicated to Its Grand Tourers

In celebration of Enzo Ferrari’s birthday, a new exhibition has been opened at the museum that bears his name in Modena, Italy. Entitled “Ferrari Grand Tour, a journey through beauty and passion,” celebrates the Italian carmaker’s most elegant grand tourers, all of which happen to be truly global in their appeal.

Featuring Ferrari’s Grand Tourers both past and present, the journey takes visitors through five different cities: Paris, London, New York, Shanghai, and Abu Dhabi using a mix of audiovisual presentations.

The Paris arch opens the area devoted to Europe, where Ferraris such as a 1954 Ferrari 375M and 330GT 2+2 are displayed. Moving to the United States, there’s the 1959 250 GT Berlinetta SWB. To the Far East, represented by Shanghai, there’s a 2006 599 GTB Fiorano, and a Ferrari 612 Scaglietti; while finally, in Abu Dhabi, there’s the Ferrari FF.

Of course, the journey ends in Maranello where the Grand Tour caps off the display with the all-new Ferrari Roma—the latest Grand Tourer in the Italian carmaker’s stable. Developed by Ferrari’s Maranello Style Centre, it’s a contemporary take on the sophisticated chic of the “Dolce Vita” of the 1950s and 60s.

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