Founded globally in 2021, Rox Motor is a premium Chinese automotive brand dedicated to all-terrain capability, intelligent mobility, and new energy technologies.

Its first vehicle, the Rox 01 All-Terrain Luxury SUV was unveiled in August 2023 and is now sold in 40 international markets. It marked its arrival in the Philippines in September 2024.

The Rox 01 features dual motors delivering 476 horsepower (350 kW) and 740 Nm of torque combined. Together with all-wheel drive, goes from 0 to 100 km/h in just 5.5 seconds. A high-efficiency 1.5-liter four-cylinder range extender means more than 1,100 kilometers of range (235 of them in pure electric mode thanks to a 58.4-kWh battery).

Locally, it’s distributed by Transcorp Incorporated and is making it available in both 7-seater (Sport and Luxury variants) and 6-seater (VIP Luxury variant). Features include 2.95 square meters of flat floor interior space, full-grain nappa leather seats, natural oak wood accents, and more.

The opening of Rox Motor Greenhills was led by Wilfred Chua, Chief Executive Officer of Transcorp Inc.; Sally Chua, Chief Financial Officer of Transcorp Inc.; and Bryan Chua, Managing Director of Transcorp Inc., together with members of the Board of Directors Kurt Chua, Marc Chua, and Dave Chua.

Also in attendance were San Juan City Mayor Francis Zamora and Rox Motor Asia Department Director, Nicole Lee.

After the opening of its Greenhills showroom, Rox Motor Philippines will also open a new showroom in Iloilo by the first quarter. More developments will be announced soon.