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June 26, 2025

The XC60 Is Now The Best-Selling Volvo Ever


With more than 2.7 million cars sold, the Volvo XC60 has surpassed the iconic Volvo 240 as the best-selling Volvo model ever.

Since its debut in 2008, Volvo Cars’ mid-size SUV has remained a favorite among customers, appealing to a wide range of drivers who value safety, quality, and a premium driving experience. Initially built exclusively in Europe, the XC60 later became the first global Volvo model to also be produced in China, supporting local sales there. In 2018, it was named World Car of the Year.

The current generation XC60 introduced plug-in hybrid drivetrains to a broader audience, and it was the best-selling plug-in hybrid in Europe last year.

For the 2026 model year, the XC60 has undergone a significant refresh with a modernized design, more intuitive user experience, improved comfort, and a more responsive infotainment system.

The XC60 is the ideal all-rounder for families, effortlessly combining cutting-edge safety features, Scandinavian design and SUV practicality into one confident package. It has rightfully earned its position as a cornerstone in Volvo Cars’ proud tradition of building cars that families trust.

For years, the Volvo 240 estate was the most popular choice for families all over the world, loved for its safety qualities and fine driving characteristics. In many people’s eyes, it defined what an estate car should be. Today, the SUV has replaced the estate as the obvious family pick, and the XC60’s new status as Volvo Cars’ best-selling model of all time clearly reflects this shift in what customers want and need.

The Volvo XC60 has introduced numerous advanced safety technologies, such as City Safety – the world’s first standard low-speed automatic emergency braking system designed to help avoid or mitigate a collision at speeds up to 30 km/h. Launched in 2008, this feature has since become commonplace on new cars around the world.

In another world-first, the XC60 introduced Oncoming Lane Mitigation in 2017 with a system capable of steering you back into your lane if you drift into oncoming traffic. These innovations have earned the car several independent safety awards.

The refreshed XC60, along with other recent upgrades across the lineup, also play a key role in Volvo Cars’ electrification strategy, offering pure electric driving with the reassurance of a combustion engine for those not quite ready to go fully electric. Volvo Cars’ data shows that around half of the distance covered by the latest plug-in hybrid Volvo cars globally is powered purely by electricity.

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