Friday, July 10, 2020
Aston Martin DBX Rolls Off the Production Line
Just over four years since Aston Martin announced its investment in a brand new manufacturing facility at St Athan in Wales, the first Aston Martin to be “Made in Wales” has been driven off the production line.
The culmination of an extensive development program that began with virtual development stretching back to 2015 and physical testing in Wales in 2018, the DBX signals a new era in Aston Martin’s pursuit to deliver exceptional performance, style and usability in a segment previously unexplored by the car manufacturer. Bringing both the versatility and indulgence expected of a luxury SUV with sports car levels of dynamic performance, DBX sets a bold new standard in this sector.
With its all-wheel drive system, DBX is a car that will allow the company to increase its presence in markets where perhaps the weather or terrain is less than conducive to rear-wheel drive sports cars. The clear emphasis on a spacious and luxurious cabin, whether seated in the front or back, will also allow Aston Martin to better reach customers who prefer to be driven rather than drive.
Aston Martin Interim Chief Operating Officer, Keith Stanton, said: “It is a real privilege to be here today to witness the completion of the first production Aston Martin DBX. I’m extremely proud of the Aston Martin team who have worked so hard to transform this ex-Ministry of Defense site into a world-class car manufacturing facility, to now be producing cars, it is testament to the resilience and fortitude of everyone at Aston Martin. It is an honor to see the first DBX come off the line and my only regret is that everyone who works for this incredible brand can’t be here to witness it.”